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Vocab
| Word | Definition |
|---|---|
| Claim | a message or statement |
| Persuasive | Someone that aims to bring about a change in people's attitudes or behaviors |
| Persuasive techniques | Ways to be persuasive |
| Logical appeals | They present facts and evidence to support a claim ,or message |
| Emotional appeals | Things that stir the feelings of an audience |
| Public service announcement | A noncommercial media or print advertisement that seeks to inform the public about a social issue, such as safety, health or education |
| Loaded language | Words with either positive or negative connotations or suggested meanings |
| Logic | Correct reasoning backed by solid reasons and evidence |
| Faulty reasoning | Flawed thinking |
| Logical fallacies | Incorrect ways of reasoning |
| Hasty generalization | A conclusion drawn from too little evidence |
| Over generalization | A broad conclusion using all or nothing words like every,always,or never |
| Circular reasoning | Reasons that say the same thing over and over again using different reasoning |
| False cause | The assumption that one event caused another because it occurred earlier in time |
| Bandwagon appeal | Takes advantage of people's desire to be part of a group or to be popular |
| Stereotype | Presents a narrow fixed idea about all the members of a certain group |
| Name calling | Is the use of loaded words to create negative feelings about a person,group,or thing |
| Snob appeal | Sends the message that something is valuable because only special people appreciate it |
| Endorsement | Is a recommendation made by someone who is well known but not necessarily an authority |
| Propaganda | Is the attempt to convince an audience to accept ideas without considering other viewpoints |
| Propaganda techniques | Ways to use propaganda |
| commercial advertisement | To persuade consumers to buy a particular product and to make money for the company that sells the product |
Created by:
Hadiya35
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