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Fashion Merch.
chapter 2
| Question | Answer |
|---|---|
| adaptations | designs that have all the dominant features of the style that inspired them but do not claim to be exact copies |
| classic | a sytle or design that satisfies a basic need and remains in general fashion acceptance for an extended period of time |
| customer | is a patron or potential purchaser of goods or services |
| consumer | |
| culmination stage | that periop when a fashion is at the height of its popularity and use. the fashion then is in such demand that it can be mass-produced, mass-distributed, and sold at prices within the reach of most consumers |
| decline stage | the decrease insonsumer demand because of boredom resulting from widespread use of fashion |
| design | a pecific version or variation of a style. in everyday usage, however, fashion producers and retailers refer to a design as a "style", a "style number " or simply a number |
| details | the individual elements that give a silhouette its form or shape. these include trimmings, skirt and pant lenght and width, and shoulder, waist, and sleeve treatment |
| fad | a short lives fashion |
| fashion | a style that is accepted and used by the majority of group at any one time |
| fashion business | any business concerned with goods or services in which fashion is a element- including fiber, fabric, and apparel manufacturing, distribution, adversiting, publishing, and consulting |
| fashion cycle | the rise, widespread popularity and then decline in acceptance of a style |
| fashion industries | those engaged in producing the materials used in the production of apparel and accessories for men, women, and children |
| fashion merchandising | the planning required to have the right fashion-oriented merchandise at the right time, in the right place, in the right quantities, at the right prices, and with the right sales promotion for a specified target customer |
| high fashion | those syles or desings accepted by a limited group of fashion leaders- the elite among consumers- who are first to accept fashion change |
| knockoff | a trade ter, referring to the low price copies of an item that has had good acceptance at higher prices |
| long-run fashions | a fashion that takes more seasons to complete its cycle than what might be considerd its average life expectancy |
| marketing | a total system of business activities designed to plan, price, promote, and place(distribute) products and services tp [resent and potential customers |
| mass or volume fashion | those styles or designs that are widely accepted |
| obsolescence stage | when disinterest occurs and a style can no longer be sold at any price |
| plateau | same as culmination stage |
| rise stage | the acceptance of either a newly introduced design or its adaptations by an increasing number of consumers |
| shor-run fashion | a fashion that takes fewer seasons to complete its cycle than what might be considered average life expectancy |
| silhouette | the overall outline or contour of a costume. also frequently refered to as "shape" or "form" |
| style | a characteristic or distinctive mode of presentation or conceptualization in a particular field. in apparel, style is the characteristic or distinctive appearance of a garment, the combination of features that makes it different from other garments |
| style number | the number manufacturers and retailers assigned to a design. the number identifies the product for manufacturing, ordering, and selling |
| taste | the recognition of what is and is not attractive and appropriate. good taste in fashion means sesitivity no only to what is articstic but to these considerations as well |
| texture | the look and feel of material, woven or unwoven |
| trend | a general direction or movement |
Created by:
jazz1016
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