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Quiz yourself by thinking what should be in each of the black spaces below before clicking on it to display the answer.
        Help!  

Question
Answer
sports marketing   application of marketing priciples to sports properties and non sports properties using sports  
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Event Sanction   an official approval by the regulatory body  
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Expenses   the money owed to a supplier or working component of the event  
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Revenue   money or collateral which is coming into the event and has a value for the event  
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profit   what motivates people to plan an event  
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budget   what you have to make a profit  
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cash flow   the coming and going of your money  
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