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500 Vocabulary

PF

TermDefinition
amygdala the part of your brain that helps regulate your stress responses
prefrontal cortex the part of your brain that controls memory, impulses, and thoughts
retail therapy the shopping people do to lift their mood when they’re discontented
impulse buying buying anything without planning to do so in advance
buyer's remorse a feeling of guilt, regret, or unease after making a purchase
consumerism the theory that spending money and consuming goods is good for the economy
marketing the process of communicating the value of a product or service to customers
brand recognition the public’s ability to recall and recognize a brand by its logo, jingle, packaging, or name
manufacturer's warranty a promise from the manufacturer that a product will be replaced or repaid if it’s faulty
extended warranty extra coverage for the repair of replacement of items purchased
opportunity cost the financial opportunity that is lost when you choose to do something else with your money
card fraud the unauthorized use of your debit or credit card number and PIN or the forging of your signature
identity theft the act of fraudulently gaining and using the personal information of someone else, usually for financial gain
contentment the state of being satisfied with who you are and what you have in life
Created by: dupreejp
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