Ethical Decision-Making Process

The three-step approach helps communication professionals handle ethically challenging situations by providing a structured method to make informed, principled choices.

Consider the Affected Parties

The first step in the Ethical Decision-Making Process: Identify who will be impacted by the decision and how they might be affected.

Determine the Ethical Approach

The second step in the Ethical Decision-Making Process: Choose the most ethically sound course of action after evaluating the situation.

Create an "If-Then" Plan

The third step in the Ethical Decision-Making Process: Prepare a concrete plan of action based on possible outcomes.

The Ethical Framework

This four step process provides a structured, logical approach for resolving ethical dilemmas by ensuring you consider all critical aspects (facts, stakeholders, consequences, values) and make consistent, well-reasoned decisions.

The first step in The Ethical Framework: Collect all relevant information about the situation by separating facts from opinions to verify info through reliable sources, and consult with others (managers, HR, colleagues) to clarify any uncertainties.

Identify the Stakeholders

The second step in The Ethical Framework: Determine who will be affected by the decision, both directly and indirectly. Consider how they may view the situation. Include customers, colleagues, the organization, and the public if applicable.

Recognize the Consequences

The third step in The Ethical Framework: Consider the potential outcomes of each decision, both positive and negative. Evaluate the magnitude and duration of the consequences. Ethical decisions may have a mix of benefits and harms.

The fourth step in The Ethical Framework: Clarify the values and principles that will guide your decision (honesty, fairness, integrity), by recognizing that there may be conflicting values (justice vs. compassion).

Diversity, Equity, and Inclusion (DEI) in strategic communications is crucial for fostering inclusive and effective messaging.

Refers to the presence of differences among individuals, including race, gender, age, abilities, religion, and other attributes.

Ensures fair treatment, access, opportunities, and advancement for all, while identifying and eliminating barriers that disadvantage certain groups

Creates environments where all individuals feel valued, respected, and able to participate fully.

Ensures that communication, products, services, and environments are accessible to everyone, especially individuals with disabilities.

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Foundations of Strategic Communication - Section 2: Lesson 2

Question	Answer
Ethical Decision-Making Process	The three-step approach helps communication professionals handle ethically challenging situations by providing a structured method to make informed, principled choices.
Consider the Affected Parties	The first step in the Ethical Decision-Making Process: Identify who will be impacted by the decision and how they might be affected.
Determine the Ethical Approach	The second step in the Ethical Decision-Making Process: Choose the most ethically sound course of action after evaluating the situation.
Create an "If-Then" Plan	The third step in the Ethical Decision-Making Process: Prepare a concrete plan of action based on possible outcomes.
The Ethical Framework	This four step process provides a structured, logical approach for resolving ethical dilemmas by ensuring you consider all critical aspects (facts, stakeholders, consequences, values) and make consistent, well-reasoned decisions.
Gather the Facts	The first step in The Ethical Framework: Collect all relevant information about the situation by separating facts from opinions to verify info through reliable sources, and consult with others (managers, HR, colleagues) to clarify any uncertainties.
Identify the Stakeholders	The second step in The Ethical Framework: Determine who will be affected by the decision, both directly and indirectly. Consider how they may view the situation. Include customers, colleagues, the organization, and the public if applicable.
Recognize the Consequences	The third step in The Ethical Framework: Consider the potential outcomes of each decision, both positive and negative. Evaluate the magnitude and duration of the consequences. Ethical decisions may have a mix of benefits and harms.
Prioritize Values	The fourth step in The Ethical Framework: Clarify the values and principles that will guide your decision (honesty, fairness, integrity), by recognizing that there may be conflicting values (justice vs. compassion).
DEI	Diversity, Equity, and Inclusion (DEI) in strategic communications is crucial for fostering inclusive and effective messaging.
Diversity	Refers to the presence of differences among individuals, including race, gender, age, abilities, religion, and other attributes.
Equity	Ensures fair treatment, access, opportunities, and advancement for all, while identifying and eliminating barriers that disadvantage certain groups
Inclusion	Creates environments where all individuals feel valued, respected, and able to participate fully.
Accessibility	Ensures that communication, products, services, and environments are accessible to everyone, especially individuals with disabilities.

Created by: Matt-Studebaker

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