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Unit 4-5
vocab
| Term | Definition |
|---|---|
| corporate finance | the area dealing with monetary decisions that corporate enterprises make. |
| managerial finance | the area dealing with monetary decisions that all types of companies make, except corporations. |
| personal finance | individual taking care of their money. |
| dividends | a small payment to each person who owns a stock of a company. |
| liability | an obligation, debt or responsibility owed to someone. |
| allocate | to distribute according to a plan. |
| capacity | the ability of the borrower to repay the loan. |
| capital | the money the entrepreneur has personally invested in the business. |
| collateral | an asset pledged to the lender as a security for the money being borrowed. |
| conditions | intended purpose of the loan. |
| character | general impression the entrepreneur makes on the potential lender as to their trustworthiness to repay the loan. |
| interest | the cost of borrowing money. |
| principal | the amount of the loan. |
| interest rate | a rate which is charged or paid for the use of money. |
| assets | the resources from which it expects to gain some future benefit. |
| liabilities | debts owed. |
| net worth | how much an entity is worth. |
| profit | a financial gain. |
| cash flow | amount of money being transferred into and out of a business. |
| sales | a quantity or amount sold. |
| marketing research | Marketing research is the systematic gathering, recording, and analysis of data about issues relating to marketing products and services. |
| marketing information system | A set of procedures and methods for the regular, planned collection, analysis, and presentation of information for use in making management decisions. |
| observation method | A method of data collection in which the situation of interest is watched and the relevant facts, actions, or behaviors recorded. |
| primary data | The information collected specifically for the purpose of the investigation at hand. |
| quantitative research | research that uses numerical analysis. In essence, this approach reduces the data into numbers. |
| qualitative research | Data-gathering techniques that are focused on the significance of observations made in a study rather than the raw numbers themselves |
| reliability | Determines how consistently an instrument yields similar results under varying conditions. If a measure has high reliability, it yields consistent results. |
| secondary data | The statistics not gathered for the immediate study at hand but for some other purpose. |
| validity | The degree to which the instrument measures what it’s supposed to measure. |
| focus group | A personal interview conducted among a small number of individuals simultaneously; the interview relies more on group discussion than on a series of directed questions to generate data. It is also called group in-depth interview. |
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jadliz460
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