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Vocabulary Words

ENGL 102 Voc Words

TermDefinition
Style a distinctive appearance, typically determined by the principles according to which something is designed
Logos a literary device that shows logical reason and provides a well-supported argument
Text a piece of communication as a whole
Pathos a quality that causes feelings and emotions
Genre Conventions audience expectations that help you recognize how texts are commonly designed
Purpose the reason something is done, created, or exists
Ethos deals with a person’s or text’s credibility and trustworthiness
Proposal describes the scope of a project and how it will be completed
Aural mode focus on sound
Rhetoric is the study of making texts that effectively persuade an audience towards change
Medium is the way your text reaches your audience
Rhetorical analysis method of describing the context in which an author wants to communicate his or her purpose or call for action to the intended audience in a genre
Spatial mode physical arrangement
Fair use principle that permits limited use of copyrighted material without acquiring permission from the person who holds the rights
Emphasis stressing of a word or a group of words to give it more importance
Multimodal the combination of multiple ways of communicating in everyday life
Contrast the difference between elements in which the combination of those elements makes one element stand out from another
Audience the intended readership for a text
Visual mode the use of images and other features that readers see
Gestural mode the way movement, such as body language, can have meaning
Linguistic mode use of language which usually means written or spoken words
Created by: akimsey
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