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SEMII 2.05 vocab
| Term | Definition |
|---|---|
| Community at large | individuals who live in the area where the sport/event is held. |
| contingency plan | the specific guidelines that are used when responding to undesirable circumstances. |
| crisis management | a public relations strategy that involves the ongoing managing, planning, and coordinating of resources in the event that undesirable circumstances occur. |
| event | a gathering or activity. |
| fans | individuals or groups that express a common interest in a specific performer, athlete, team, or organization. |
| goodwill | positive feelings toward an individual or business. |
| Media | the message channels used to promote a good, service, or idea. |
| media buzz | attention from a variety of media sources |
| public relations | A function of a business designed to establish and maintain positive relationships between the business and its various public's, or fan bases |
| publicity | Any non-personal presentation of ideas, goods, or services that is not paid for by the individual or organization benefiting from or harmed by it |
| spectator | a type of fan who follows and watches a specific performer, athlete, team, or organization |
| survey | a data-collection tool used to gather useful information from individuals. |
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Landonl214
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