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Marketing chpr. 2
| Term | Definition |
|---|---|
| International trade | Sale of products or services to people in other countries |
| Green Marketing | Satisfying consumer needs without harming nature |
| Social Resposibility | Concern about the consequences of actions of othes |
| Boycott | Organized effort to get a company to change something by not supporting them. |
| Consumerism | Organized group trying to get others to think like them |
| Ethics | Moral principles |
| Code of ethics | set of standard rules |
| Self-regulaion | Taking personal responsibility for actions |