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Marketing 4.15
Term | Definition |
---|---|
Bribe | illegal payment intended to secure business or products in return |
Exclusive dealership (agreement) | An illegal agreement that forbids customers from buying goods and services from competitors |
Misrepresentation | telling facts inacuratly |
Negligence | not doing something necessary or required |
Personal code of ethics (behavior) | The way a person behaves based on their beliefs and standards |
Price deals | illegal agreements to price products in a particular manner |
Promotional items | small objects distributed to promote the company |
Quota | specific goals to meet |
Reciprocity | method of doing business in which sellers buy from their customers |
Sabotage | interfering with a process or plan in an underhanded manner |
Scam | plan to gain money by deception |
Stakeholders | People or businesses who are affected by a company's success or failure |
Tampering | Adjusting something you have no right to adjust |
tie-in sales | an illegal practice in which the purchase of an additional product is mandatory |