Save
Busy. Please wait.
Log in with Clever
or
show password
Forgot Password?
Don't have an account?  Sign up 
Sign up using Clever
or
Username is available taken
show password


Make sure to remember your password. If you forget it there is no way for StudyStack to send you a reset link. You would need to create a new account. Your email address is only used to allow you to reset your password. See our Privacy Policy and Terms of Service.

Already a StudyStack user? Log In

Reset Password
Enter the associated with your account, and we'll email you a link to reset your password.
focusNode
Didn't know it?
click below
 
Knew it?
click below
Don't Know
Remaining cards (0)
Know
0:00
edit
Embed Code - If you would like this activity on your web page, copy the script below and paste it into your web page.

  Normal Size     Small Size show me how

Marketing Concepts

Ch 13 Notes

QuestionAnswer
What is a basic of marketing? Market
What is a basic of marketing? Marketing
What is a basic of marketing? Marketing Concept
What is a basic of marketing? Target market
What is a function of marketing? Distribution
What is a function of marketing? Financing
What is a function of marketing? Marketing Information Management
What is a function of marketing? Pricing
What is a function of marketing? Product/Service Management
What is a function of marketing? Promotion
What is a function of marketing? Selling
Is Product part of the Marketing Mix? yes
Is Place part of the Marketing Mix? yes
Is Price part of the Marketing Mix? yes
Is Promotion part of the Marketing Mix? yes
What is step 1 of 7 of the Product Development cycle? Generating Ideas
What is step 2 of 7 of the Product Development cycle? Screening Ideas
What is step 3 of 7 of the Product Development cycle? Developing a Business Proposal
What is step 4 of 7 of the Product Development cycle? Developing the Product
What is step 5 of 7 of the Product Development cycle? Test Marketing the Product
What is step 6 of 7 of the Product Development cycle? Introducing the Product
What is step 7 of 7 of the Product Development cycle? Evaluating Customer Acceptance
Channels of distribution are classified in which two ways? Direct, Indirect
What are the 3 types of Intermediaries? Distributor, Wholesaler, Retailer
What does Indirect Distribution include, the Direct Distribution does not? Intermediaries
How does distribution affect the prices of products? Can increase the price of a product if wholesalers, retailers or distributors are used.
What is the purpose of marketing research? Study consumers who purchase goods and services.
Created by: carlaj1s
Popular Marketing sets

 

 



Voices

Use these flashcards to help memorize information. Look at the large card and try to recall what is on the other side. Then click the card to flip it. If you knew the answer, click the green Know box. Otherwise, click the red Don't know box.

When you've placed seven or more cards in the Don't know box, click "retry" to try those cards again.

If you've accidentally put the card in the wrong box, just click on the card to take it out of the box.

You can also use your keyboard to move the cards as follows:

If you are logged in to your account, this website will remember which cards you know and don't know so that they are in the same box the next time you log in.

When you need a break, try one of the other activities listed below the flashcards like Matching, Snowman, or Hungry Bug. Although it may feel like you're playing a game, your brain is still making more connections with the information to help you out.

To see how well you know the information, try the Quiz or Test activity.

Pass complete!
"Know" box contains:
Time elapsed:
Retries:
restart all cards