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the real vocab
vocab
| Question | Answer |
|---|---|
| Persuasive Techniques | Ways authors use to convince an audience |
| Logical Appeals | Present facts and evidence to support a claim or message |
| Emotional Appeals | Ways to stir the feelings of an audience |
| Loaded Language | Words with either positive or negative connotations or suggested meanings |
| Public Service Announcements | A noncommercial media or print advertisement that seeks to inform the public about a social issue, such as safety, health or education |
| Logic | correct reasoning backed by solid reasons and evidence |
| Faulty Reasoning | flawed thinking |
| Logical Fallacies | incorrect ways of thinking |
| Hasty Generalization | a conclusion drawn from too little evidence |
| Circular Reasoning | reasons that say the same thing over and over again using different words |
| False Cause | the assumptions that one event caused another because it occurred earlier in time |
| Claim | a message |
| Bandwagon appeal | takes advantage of people's desire to be part of a group or to be popular |
| Stereotype | presents a narrow, fixed idea about all the members of a certain group |
| Name-Calling | the use of loaded words to create negative feelings about a person, group, or thing |
| Snob Appeal | sends the message that something is valuable because only "special" people appreciate it |
| Endorsement | a recommendation make by someone who is well known but not necessarily an authority |
| Propaganda | the attempt to convince an audience to accept ideas without considering other viewpoints |
| Commercial Advertise | its purpose is to persuade consumers to buy a particular product and to make money for the company that sells the product |
| Propaganda Techniques | examples are bandwagon, stereotype, name-calling, snob appeal, and endorsement |
| Over Generilization | a broad conclusion using all-or-nothing words like every, always, and never |
| Persuasive | aims to bring about a change in people's attitudes or behaviors |