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Business Plans Matching
key personnel
Usually the entrepreneur, any partners, and the first level of personnel reporting directly to the president/CEO.
pro forma statements
Forward-looking financial statements that predict the future performance of the company.
service
An intangible (nonphysical) offering that you provide to customers.
business plan
A comprehensive document thoroughly describing the business to be undertaken.
differentiate
To distinguish your business from competitors by offering novel or distinct goods, services, or prices.
price
The amount you charge customers for your goods or services.
operations
The daily processes and people needed for the business to function in a manner that satisfies customers.
product
A tangible (physical) item that you sell to customers.
SWOT analysis
A type of competitive analysis focusing on strengths, weaknesses, opportunities, and threats.
key personnel
Usually the entrepreneur, any partners, and the first level of personnel reporting directly to the president/CEO.
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