The product life cycle stage in which sales rise rapidly.
New product
A good or service that has not been offered before, has been modified in some way, or is being presented or distributed in a different manner.
Existing product
Goods or services that are currently being sold.
Product development
The stage in the creation of a new product in which a working model may be tested, modified, and retested; production costs are estimated and final details of the product are planned, e.g., label, promotion, and distribution.
Business/Feasibility analysis
Examining such factors as demand, costs, competition, capital investment required, and potential profit of a product or service to determine how it will fit into the company's product mix.
Product life cycle
The stages through which goods and services move from the time they are introduced on the market until they are taken off the market.
Idea generation
The process of thinking up or creating new plans, schemes, thoughts; used in creating new products and modifying existing products.
Product-related services
Services that are offered with a product such as maintenance, delivery, or repair.
Decline stage
The product life cycle stage in which sales and profits fall rapidly.
Weak product
A product whose sales and profitability are declining.
