Question | Answer |
CITC | Canadian Institute Of Travel Counsellors |
ACTA | Association of Canadian Travel Agents |
CATO | Canadian Association of Travel Organizations |
TIAC | Tourism Industry Association of Canada |
ASTA | American Society of Travel Agents |
ARTA | Association of Retail Travel Agents |
ANTOR | Association of National Tourist Organization Representatives |
PATA | Pacific Asia Travel Association |
CTO | Caribbean Travel Organization |
VIC | Visitor Information Centre |
VFR | Visit Family and Relitives |
RNR | Rest and Relaxation |
OAG | Official Airline Guide |
TIM | Travel Information Manual |
TWOV | Transit Without Visa |
Why book with a travel agent? | - Best value for travel dollar
- Maximize choice
- Consumer advocate
- Convenient one stop shopping
- Expert guidance
- Personalized service
- Professional advice
- Time saving
- Trust
- Unbiased Information |
What makes a good travel counsellor? | - Client knowledge
- Sales ability
- Product knowledge
- Administration |
3 main purposes of trade association? | 1. Protection
2. Promotion
3. Information |
Canadian Trade associations | - CITC
- TIAC
- ATCA
- CATO |
American Trade Associations | - ASTA
- ARTA |
Other Trade Associations | - ANTOR
- PATA
- CTO |
Divisions of the CTC | - Events
- Membership
- Publication
- Education Standards |
Step of certification | 1. Enrol
2. Pass knowledge test
3. Occupational experience
4. Workplace performance evaluation
5. Maintain certificate |
3 aspects of professionalism | - honest
- accuracy
- ethics |
4 sectors of ACTA code of ethics | - relations between ACTA members and the public
- relations between ACTA members
- relations between certified members and employer
- relations between certified members and ACTA |
Continuing Education | - FAM TRIP
- become a CTC
- Attend seminars / presentations
- stay current |
How can clients as guest support responsible travel? | - open mind to other culture/ traditions
- respect human rights
- help preserve natural environment
- respect cultural resources
- trip can contribute to economics/ social development
- familiarize yourself with the laws |
Edmonton Tourism Drivers | - consumer marketing
- marketing / conventions team
- Edmonton events
- destination activation
- travel Trade |
Edmonton tourism Geomarkets
( 5) | - china
- U.K.
- Netherlands
- Germany
- USA |
General reason to travel
(5) | - to visit friends/ family
- to experience new/ different cultures
- RNR
- to investigate spitball
- to enjoy the thrills of adventures
- to special personal item |
Corporate travel characteristics | - connection time
- non- stop flights
- internet
- good accommodation
- efficacy
- cheap
- location convenience
- high level of customer service
- short notice
- itinerary changes
- detailed reports |
Corporate sales skills | - product knowledge
- ability to negotiate
- efficient/ timely
- flexibility
- good listening skills
- consistency
- good questioning skills
- ability to make changes |
Push theory | |
Pull theory | - why are you picking a particular destination
- factors that attract a individuals to a specific destonation |
Hierarchy of needs | - physiological needs
- safety and security needs
- love and belongingness needs
- self- esteem needs
- self- actualization needs |
Barrie's to travel | - disposable income
- security fears
- leisure time
- lack of desire
- health issues
- family commitments
- view travel as a hassle |
4 stages of effective listening | 1. Listen
2. Interpret
3. Evaluate
4. Respond |
Tips to effective listening | - be prepared
- take notes
- be aware of body language
- control/ eliminate distractions |
Group characteristics | - most useful for suppliers of travel products and services |
Individual characteristics | - useful for travel counsellors |
Ways to categorize people | - age, sex, income, occupation, mutual statue
- ethic background, religious affections, location of residence, travel experience |
6 section heading found in each section of the TIM (6) | 1. Passport
2. Visa
3. Health
4. Airport taxes
5. Customs
6. Currency |
4 major GDS systems | 1. Galileo
2. Sabre
3. Worldspan
4. Amadeus |
Examples of standard references | 1. OAG
2. IATA ticketing manual
3. World atlas
4. TIM
5. European Rail timetables
6. CLIA cruise manual
7. Eurail Tariff
8. BSP manual |
Sources of product knowledge
(9) | - standard references
- supplier information
- government/ tourist board information
- computer systems
- internet
- FAM trips
- presentations/ seminars
- travel trade publication
- client/ co workers |