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Customer Relations 1
| Term | Definition |
|---|---|
| Approach | meeting/greeting the customer |
| Body Language | communication by the movement and position of a person's body |
| Brand | a name |
| Buying motives | reasons a customer buys a certain product |
| Buying signals | things a customer may say or do to indicate a readiness to buy |
| Closing the sale | obtaining a customers positive agreement to buy |
| Communication | the process of exchanging information |
| Coupon | a piece of paper that gives a customer a discount |
| Customer benefit | the advantage or personal satification a customer will get from a good or service |
| Determining needs | questions |
| Display | the visual and artistic aspect of presenting a product to a target group of customers |
| Employee | a paid worker |
| Employer | the person or company who pays people to work |
| Exchange | Merchandise brought back to be replaced by other merchandise |
| Invoice | the suppliers statement that the order has been filled and the merchandise is sent |
| Laymen's terms | words a salesperson uses so that the average customer can understand |
| Marketing | process of planning |
| Markup | the difference between the cost and selling price of an item |
| Markdown | when the price of an item reduced to move inventory and make room for new inventory |
| Objection | the concern |
| Physical inventory | a method of counting merchandise by visually inspecting and counting it to determine the quantity on hand |
| Product feature | a basic or physical attribute of a product |
| Sales check | form used to record a sales transaction |
| Sales tax | a percentage fee imposed by the government on retail price |
| Scanner | a device used to read the UPC on a product label |
| Selling | the process of helping customers make satisfying buying decisions by communicating how products and their features match customers needs |
| Subtotal | the total amount of the sale before a sales tax is applied |
| Suggested selling | selling additional goods to the customer |
| Till | the cash drawer of the cash register |
| Unit price | the price of one piece of merchandise |
| Job Interview | A meeting which a person who wants a job talks to an employer abut being hired |
Created by:
study&make100
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