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English
Guidelines
| Question | Answer |
|---|---|
| Guidelines for blurbs ( back of books) | -blurbs should be very short &simple language. Keep sentences very short - you should use some persuasion to encourage them to read the book |
| Blurbs part 2 | -never give clues as to how the story will end -what is left unsaid can be just as important as what is said &I can create a mystery to hook the reader |
| Brochures & flyers | -use short para of no more than 3 sentences -build up details as you go along -use headings for the cover which is short ,snappy &hooks the reader use large writing |
| Brochures 2 | -tell the reader everything that they need to know -speak directly to the reader -use "you" its the most important word in persuading |
| Brochures 3 | Use bulleted lists they highlight important info -right in a conversational style |
| Informal letters | -right your address top right (don't need there's) -personal/friendly tone find your voice -shoe interest ask questions |
| Informal 2 | -para 1 what's going on with you (me) -para2 plans for the future -para3-ask questions but show your knowledge of the person Friendly sign off -best wishes love...... |
| Formal | -if you don't know the person start with dear sir /madam -when signing off use yours sincerely if you know them & yours faithfully if you don't |
| Formal 2 | -Watch out for errors in punctuation when writing address -avoid slang , misspelling and inappropriate humour -if replying to ad state when &where you saw it |
| Articles | -it must be factual -ingage the reader "you" -use rhetorical questions -"you must -find sulutions |
Created by:
Sophiekenna
Popular English Verbs sets