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16p2c7-1

Marketing FHS 2

QuestionAnswer
What age group do advertisers try to sell to? 18 - 49
What # of Television homes does Broadcast Networks reach? 95 million
Define Syndication When a person creates their own network.
Define Share The percentage of households watching a show compared to the total number of households watching T.V. a any given moment.
Define Rating The percentage of households watching a particular program against the total number of television households is the country.
Who controls the rating & share percentages? A.E. Nielson Company
Define Prime Time When the greatest # of people are watching T.V.
When is Prime Time? 8 - 11 p.m.
Define Rights Fee When a network pays for the right to air your program
Define T.V. Contract An agreement of terms between you and the network over your show.
Define Trademark Intellectual property such as a name, logo, or format that you hold the right to.
What is considered the hardest part of the television process? Getting the show to air.
What is the most stressful form of television? Live Television
Name two dead T.V. markets Home Video & CD - ROM
Name the most aggressive T.V. distribution from. Satellite Delivery
Who is in control of programs? Networks
How do Networks primarily make their money. Ratings & Share
What kind of events are aired on Cable T.V.? Smaller Events & Programs
Pay-Per-View airs what kind of events? Boxing Matches or UFC Tournaments
What is the most important part of a presentation for a network? Theme
Created by: Dallin Skidz
Popular Marketing sets

 

 



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