Social Inf studies Word Scramble
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| Term | Definition |
| Jenness | Participants guessing the number of beans in a jar would change their second guess to be closer to the group estimate |
| Asch | Participants conformed to confederates and said the wrong answer in a simple line-matching task 33% of the time |
| Asch variations | Changed the difficulty of the task, the group size, the unanimity of the majority and whether they answered out loud or in private |
| Zimbardo | Created a fake prison environment at Stanford University to see if student participants would conform to their roles |
| Milgram | Got 65% of participants to 'shock' a confederate to 450Vs, just because of the presence of an authority figure in a lab coat |
| Milgram variations | Changed the proximity of the authority and victim, tried with and without the lab coat, and moved the experiment to a run-down office |
| Hofling | Studied obedience in real life hospital, where 21/22 nurses broke strict rules because an unknown doctor told them to over the phone |
| Adorno | Created the Authoritarian Personality explanation of obedience, claiming some are just more likely to be obey because of their parents |
| Elms & Milgram | Discovered that obedient participants in the original shock study were likely to have a higher F score |
| Avtgis | Discovered that people with a high internal locus of control were significantly less likely to be persuaded, influenced or to conform - compared to high external LoC |
| Moscovici | Found that a consistent minority (8%) were significantly more influential than an inconsistent one (1%) in a colour perception test |
| Nemeth & Brilmayer | Jurors were more likely to be influenced by a confederate juror who was willing to compromise over the level of compensation given to the victim |
Created by:
SBlakeley
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