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Terms & Definitions from the course

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Term
Definition
Food Costs   All costs associated with the production of menu items. Includes generally juices and hot beverages too.  
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Beverage Costs   All costs related to alcoholic and non-alcoholic drinks: Wine, Spirits, Beer, Soft Drinks. Includes costs of ingredients necessary to produce the drinks: fruits, garnishes.  
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Labor Costs   Includes all costs for salaries and wages, including taxes and benefits  
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Prime Costs   All costs related to the production of menu items, alcoholic and non-alcoholic drinks, salaries and wages together.  
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Operating expenses   Includes all expenses incurred other than food, beverages or labor.  
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Revenue   Amount of dollars you take in  
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Expenses   Costs of the items required to operate the business  
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Profit   Amount of dollars that remain after all costs have been paid  
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Controllable expenses   Expenses which can be restrained by management to some extent. E.g. direct operating expenses, music & entertainment, marketing, utilities, general & administrative, repair & maintenance.  
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Non-Controllable Expenses   Expenses that cannot be unilaterally changed by an individual, department or business.  
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Contract foodservice   Commercial, legally binding contract, getting into spaces, for private managed properties  
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Contact food service   Subsidized or welfare, cost sector, institutional  
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Airport hotels   Practical hotels, without fine-dining  
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City center hotels   Hotels with high expectations, high quality  
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Convention centers   Very functional hotels, with space, catering, events service, banquets vs. restaurant services. Little waste because the number of seats is known in advance  
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Limited service hotels   Budget hotels selling beds and saving money on F&B  
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Residential hotels   Hotels for long stays, more focus on rooms than F&B  
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Spa hotels   Hotels with health as a priority over F&B  
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External analysis   Analysis of the socio-economics trends & demographic changes continuing to affect the food service industry.  
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Consumers’ behavior   Defined by “everything now”, the value for money, uniqueness, the needs to be pampered, efficiency, simplicity, butterflying  
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Macro environment   Major external & uncontrollable factors that influence an organization’s decision making – political, economic, social, technological, legal, and environmental  
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Basic Business Model   Plan that explains the relationship between its parts. 1. Input, 2. Transformation, 3. Output  
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Input   First step of the basic business model. Includes energy, manpower, money, equipment, raw products & materials.  
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Transformation   Second step of the basic business model. It is relationship between consumed inputs and produced outputs through an organization’s capabilities in applying management and technology.  
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Output   Third step of the basic business model. Includes products, services, revenues & profits, productivity & covers.  
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Expanded system model   Plan that allows management to see the organization as one entity and as a part of the larger external environment.  
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Control process   Direction that compares standards to the actual performance. Acceptable variance = +/- 5%  
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4 management functions   Planning, directing, controlling, organizing  
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Fine-dining restaurants   F&B category where labor costs > food costs  
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Restaurant chains   F&B category where food costs > labor costs  
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Family cafeteria   F&B category where food costs = ~ labor costs  
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Income Statement (P&L)   Document with the following outlines: revenues earned from sales, costs incurred from expenses, department’s financial gain  
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Uniform System of Accounts   Key tool of comparison with standardized formats  
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Forecasting   Predictions and estimations for investors, finance department. Need to know how much money we are expecting and understand where the cash is coming from and how to use it.  
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Average forecast   On a fixed period, e.g. 14 days. Estimations that are just averages. Quick method.  
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Rolling Forecast   Add/drop process to predict future over a set period of time. It gives a better idea of where the trend is going.  
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Future period forecast   Result past period * (1.00 + % increase estimate)  
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Payroll   Management of salaries’ costs, wages (hourly) and employee benefit (vacation, sickness)  
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Omnes Principles   Five straightforward tools designed to build a menu.  
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Price Range (Omnes Principle)   Variance between highest and lowest price within a category not to exceed 2.5 times the pricing of the lowest priced item. It does not apply to wine. Starters should be ~35% of the main courses prices. Desserts should be ~25% of the main courses prices.  
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Price Spread (Omnes Principle)   Price variation within menu. # of dishes priced in the middle range = or slightly > total amount of dishes in the lower and in the upper ranges together.  
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Supply / Demand Ratio (Omnes Principle)   Balancing sales prices by orientating against average food sales check.x = Average check / Average Menu Price. If x < 0.9, reduce pricing as too expensive. If 0.9 < x < 1, maintain pricing. If x > 1 : slightly increase pricing.  
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Promotion of the Set Menu (Omnes Principle)   Not a cheap item, but an item at an attractive price. Selection of items in mid-price range per category: avg. 1st course price + avg. main course price + avg. dessert price  
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Consistency of the Menu (Omnes Principle)   Maintain stability between different product categories (appetizers, mains, desserts) by avoiding steep price differences between the categories. Important to maintain brand perception of your restaurant all across your menu.  
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Purchasing   Link between internal departments and suppliers. Detached from production and contributes to the quality strategy of a company (supplier evaluations and negotiation). Buying at the right price, right time, right quantity, right quality, right vendor.  
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Procurement   Involves the process of selecting vendors, establishing payment terms, strategic checking, selection, the negotiation of contracts & actual purchasing of goods. Essentially, the overarching or umbrella term within which purchasing can be found.  
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Intern Suppliers   Farms & Ranches, Primary Processing plants & Production Plants  
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Direct Suppliers   Final Processing Facilities, Distribution Centers.  
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Direct Distribution (Source of purchase)   Retail sale between producers and restaurateurs  
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Wholesales (Source of purchase)   Intermediate between manufacturer/producer and retailer. Bulk Purchase & Bulk Sales.  
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Retailer (Source of purchase)   Buy in bulk but sell in small quantities.  
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Cash and Carry (Source of purchase)   No product delivery offered.  
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Referral Centers (Source of purchase)   Purchases from a single supplier with a product catalog covering all requirements. Contractual agreement with somebody to guarantee lower price.  
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Food Receiving Control   Verification of quantities, quality, and price conform to orders placed (clerk)  
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Establishing standards for receiving   Quantity delivered = quantity ordered. Quantity listed on invoice/delivery bill. Conformity to standard specification sheet. Pricing on incoice to be conform to those stated on order form.  
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Invoice Stamp   Used by receiver to record the data on which goods were received with signatures of individuals verifying the data.  
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As Purchased (A.P.)   Gross weight of an item as received upon delivery.  
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Edible Portion (E.P.)   Net weight defined as the weight of an item subject to processing and preparation methods in preparation sales.  
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Yield percentage (Yield tests)   (Servable weight / original weight) * 100  
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Yield Cost (Yield tests)   (Purchase Price / Yield percentage) * 100  
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Number of portions (Yield tests)   (Original Quantity * Yield Percentage) / Portion Size  
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Butcher Test (wholesale cuts)   Evaluates cost of operations cutting own portions rather than purchasing product pre-portioned. To measure loss from deboning, trimming, and portioning meats, fish, and poultry. Re-evaluate each time pricing changes.  
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Pareto’s Law   About 80% of a firm’s sales are generated by about 20% of the items in its inventory.  
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‘A’ class items (Pareto’s Law)   Proteins. 10-20% of the items account for 70-80% of inventory value. Perpetual inventory control system.  
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‘B’ class items (Pareto’s Law)   Fruits & Vegetables. 15-25% of the items account for 10-20% of inventory value. Periodic/routine control system.  
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‘C’ class items (Pareto’s Law)   65-75% of the items account for 5-10% of inventory value. Simple control. Many businesses carry large levels of safety stock of these items where carrying costs are low.  
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BIN Cards   Traditional tool for the control of bulk stock on the cellars and storerooms. One for every item.  
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Food available for sale   Sum of beginning inventory and purchase made during a specific accounting period  
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Food cost consumed (daily and monthly)   Value of all food used or consumed by an operation: sales, staff meals, spoilage, theft  
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Food cost sold (daily and monthly)   Value of all food expenses incurred that have generated a food revenue.  
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Potential food cost   Theoretical cost if all recipes were perfectly respected.  
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Beginning inventory   Value of all food on hand at beginning of the accounting period – determined by a physical inventory.  
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Purchases   Sum of all food bought (direct + stores) during the accounting period. The amount is determined by adding and properly summing up the value of all delivery invoices and other bills for products purchased in the accounting period.  
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Ending inventory   Refers to the dollar value of all food on hand at the end of the accounting period – determined by completing an accurate physical inventory.  
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Menu engineering   Analysis of the food sales to achieve optimum profit.  
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Dogs (Menu engineering)   Items with contribution margin lower than the average and popularity lower than the average.  
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Plough horses (Menu engineering)   Items with contribution margin lower than the average and popularity higher than the average.  
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Stars (Menu engineering)   Items with contribution margin higher than the average and popularity higher than the average.  
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Puzzles (Menu engineering)   Items with contribution margin higher than the average and popularity lower than the average.  
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