Tanner chapter 6
Quiz yourself by thinking what should be in
each of the black spaces below before clicking
on it to display the answer.
Help!
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| consumer market | market consisting of all people who make purchases for personal use
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| whoopies | 50 plus market
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| baby boomers | 76 billion babies born between the years 1946-1964
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| generation x | after 1964, the birth rate declined for years
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| baby boomlet | when the baby boomers started having children
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| disposable income | the money left after taxes is taken out
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| discretionary income | the money left over after paying basic living expenses
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| family life cycle | the evolution of a family from the young single adult stage to retirement
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| industrial market | "business to business marketing"
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| derived demand | the demand for consumer goods and services
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| wholesalers | they obtain goods from manufacturers and resell them to industrial users, other wholesalers and retailers
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| retailers | buy goods from wholesalers or directly from manufacturers and resell them to the consumer
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Review the information in the table. When you are ready to quiz yourself you can hide individual columns or the entire table. Then you can click on the empty cells to reveal the answer. Try to recall what will be displayed before clicking the empty cell.
To hide a column, click on the column name.
To hide the entire table, click on the "Hide All" button.
You may also shuffle the rows of the table by clicking on the "Shuffle" button.
Or sort by any of the columns using the down arrow next to any column heading.
If you know all the data on any row, you can temporarily remove it by tapping the trash can to the right of the row.
To hide a column, click on the column name.
To hide the entire table, click on the "Hide All" button.
You may also shuffle the rows of the table by clicking on the "Shuffle" button.
Or sort by any of the columns using the down arrow next to any column heading.
If you know all the data on any row, you can temporarily remove it by tapping the trash can to the right of the row.
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Created by:
Tmoquin14
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