Studying individuals in depth in hopes of revealing universal principals that can be applied to the general population. (PROBLEM)
Cognitive Perspective
A school of study that focuses on how people think: storing, processing, and remembering data. (These processes have been sped up by technology)
Participant Bias
The tendency for research participants to behave a certain way when they know that they are being observed.
Correlational Study
Looking for a relationship between two factors. REMEMBER: Correlation is not causation, it simply shows the relationship.
Positive: both variables increase or decrease together
Negative: One variable increases, other decreases
Control Group
The participants in an experiment who are not exposed to the independent variable.
Hypothesis
A testable predication about the outcome of your research.
Ethics of Human Research
1. Informed Consent
2. The right to be protected from harm and discomfort
3. The right to confidentiality
4. The right to debriefing at completion
Observation
A method that has potential for bias
Independent Variable
The variable that the researcher will actively manipulate and, if the hypothesis is correct, that will cause a change in the independent variable.
Critical Thinking
Thinking that doesn't blindly accept arguments and conclusions that are presented.
