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MGMT301 Exam #2
Question | Answer |
---|---|
5 Steps in Planning Process | Define objective Compare current to objectives Compare future alternatives Analyze alternatives/make plan implement and evaluate |
Define Planning | The process of setting performance objectives and determining how to get them done (*What and How) |
Judging | Formal, structured planning approach (Line) |
Perceiving | Informal, unstructured planning approach (Circle) |
Best planning includes: | Action oriented Priority oriented Advantage oriented Change oriented |
Herding Cat video demonstrates... | Getting people to come together and plan toether is like herding cats: impossible |
Long range plans | 3+ years |
Short range plans | 3 months |
Functional Levels | Financial Marketing Production Facilities Human Resources |
Operationally vs Functionally | Operationally: how to make things work, how to succeed Functionally: How to set up everything to achieve goals |
Deciding to either attend college or work is planning.... | Strategically |
Company Policy is... | Broad Guidelines |
Company Procedures is... | Specific actions |
All facilities in your company will be smoke-free is an example of... | Company Policy |
Tools and techniques for planning | Forecasting Contingency Scenario Benchmarking Participating Goal Setting |
Forecasting | Using statistical tools and intuition based on experience to predict a future state |
Contingency Planning | Identifying actions to take when a strategic or tactical plan goes wrong |
Scenario Planning | Considering future scenarios and developing plans to address those issues |
Benchmarking | Comparing your company to outside organizations both in your industry and in other businesses |
Participatory Planning | Including those impacted and/or who will implement your plan in the process |
Goal Setting | Developing clear quantified measures that guides an organization's and individual's work |
Control Process | Set Performance Measure actual performance Compare actual to objectives Take actions to control process |
Example of Disney in control process | How many people ride by day/hour/etc Safety Do people enjoy riding? Cost and Labor |
Types of controls | Feed Forward Concurrent Feedback Ex. Tires need to be replaced on a plane after a specific number of landings. ALSO used THON example- pre: scheduling/staffing, gametime: temperature, food, bathroom post: how did everything work out |
External Controls | Budgetary Market (external) Bureaucratic (internal) Social Norm |
Video on Dunkin Strategy | Taking business global expands growth opportunity Strategy: Control (always connected) |
Strategy Levels | #1: Corporate #2: Business #3: Functional +Personal |
New markets in a non-Dunkin country is an example of.... | Corporate Strategy |
Foundational Growth Strategies | Basic growth- within current operations Concentration- expansion of current business Diversification- related or new business Vertical Integration- buy partners in supply chain |
B2B and B2C | Business to business Business to consumer |
Vertical Integration | Buy goods you use or franchise buys you |
Same store in new countries is an example of.... | Concentration |
Preparing to meet with the marketing department is an example of... | Functional |
Consolidate (Blockbuster) | Restructure Downsize Bankruptcy Liquidation Divestiture (sold) |
Dish Network buying Blockbuster is what type of strategy? | Repositioning |
Practical Business Strategy Models | Strategy formulation: Reviewing current situation, SWOT, develop new strategy Strategy implementation: Implement new strategy and evaluate |
Mission Vs Vision | Mission is current with goals and objectives. Internal driven. Defines the company's business, its objects and approach to reach those objectives Vision: Future, beliefs/values, external driven, describes the future desired position of the company |
Companies use terms but combine them into... | Statement of Purpose |
Coke vs Pepsi mission and vision statements | Coke: Mission current, vision future Pepsi: Mission future, vision current |
Define structure | Anything with parts arranged together |
Define organizing | Arranging tasks, people and other resources to accmplish the work and create structure |
Oraganization charts provide | Division of work Chain of demand Span of control Communication flow Major units Staff vs line Levels of management |
Structural Types (5) | Functional Divisional Matrix Team Network |
Functional (structure type) | CEO VP Departments |
Divisional (structure type) | Product, Geography, Customer CEO Prod. 1 Prod. 2 dpmt dpmt |
Matrix (structure type) | Puts everything in grid Top: Any function relevant to your business Side: Projects or progams |
Team (structure type) | Cross-functional teams |
Network (structure type) | People come together to create a product |
Complacency trap | Being lulled into inaction by successes or failures of the moment |
Hierarchy of Objectives | Means-ends chain in which lower-level objectives (the means) lead to the accomplishment of higher level objectives (the ends) |
Operational Plans | Also called tactical plans, are developed to implement strategic plans |
Zero-based budget | Approaching each budget period as if it were brand new |
Define budget | A plan that commits resources to activities, programs, or projects |