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bkx PSY212 T2, P3

PSY-212 Test #2, Part 3: CH6, Influence

QuestionAnswer
Social influence a change in overt behavior caused by real or imagined pressure from others
Conformity behavior change designed to match the actions of others
Compliance behavior change that occurs as the result of a direct request
Obedience compliance that occurs in response to a directive from an authority figure
Foot-in-the-door technique a technique that increases compliance with a large request by first getting compliance with a smaller, related request
Participant observation a research approach in which the researcher infiltrates the setting to be studied and observes its workings from within
Six Principles of Influence 1) Principle of Social Proof 2) Principle of Reciprocity 3) Principle of Commitment 4) Principle of Authority 5) Principle of Liking 6) Principle of Scarcity
Descriptive norm a norm that defines what behaviors are typically performed
Injunctive norm a norm that defines what behaviors are typically approved or disapproved
Norm of reciprocity the norm that requires that we repay others with the form of behavior they have given us
Door-in-the-face technique a technique that increases compliance by beginning with a large favor likely to be rejected and then retreating to a more moderate favor
That’s-not-all technique a technique that increases compliance by “sweetening” an offer with additional benefits
Disrupt-then-reframe technique a tactic that operates to increase compliance by disrupting one’s initial, resistance-laden view of a request and quickly reframing the request in more favorable terms
Reactance theory Brehm’s theory that we react against threats to our freedoms by reasserting those freedoms, often by doing the opposite of what we are being pressured to do
Personal commitment anything that connects an individual’s identity more closely to a position or course of action
Low-ball technique gaining a commitment to an arrangement and then raising the cost of carrying out the arrangement
Bait-and-switch technique gaining a commitment to an arrangement, then making the arrangement unavailable or unappealing and offering a more costly arrangement
Labeling technique assigning a label to an individual and then requesting a favor that is consistent with that label
Werther Effect Copy-cat suicides: If a suicide is published on the front page of the paper, there will be an increase in suicides attempted/completed by people who are similar to the individual on the front page
Cooling-off laws With some requests, you have about 3 days after the commitment was made to change your mind. Salespersons will combat the cooling-off period by trying to get you to write your commitment.
Principle of social proof People determine what is correct by finding out what other people think is correct (you look around when you don’t know what to do)
Created by: bamkapowxo
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