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persuasion1
Question | Answer |
---|---|
exigence | what causes the author/speaker to make the argument? what "told" this person to to write/speak? |
audience | for whom is the writer writing? if the writer is calling for an action on the part of his or her readers, who will be capable of answering this call? |
purpose | what does the author want his or her audience to DO? |
logos | an appeal to the audiences logical, rational, and reasonable side. logical stucture ( claim, reason, evidence, warret) |
pathos | an appeal to the audiences emotions heart of the audience |
ethos | an appeal to the credibility to the author trust worthiness, reliable, beliveable does he or she have good will, good sense and good character |