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Research Fundamentals

The aim is complete detailed description. Qualitative Research
Researcher does not need to know very far in advance before researching Qualitative Research
Recommended during earlier phases of research Qualitative Research
Data is in the form of words pictures or objects Qualitative Research
Subjective individuals interpretation of events is important Qualitative
interviews and participant observation, time consuming Qualitative
researcher tends to become immersed in the subject matter Qualitative
Classify, count, and construct statistics to explain why things happen Quantitative
Researcher is very planned in advance Quantitative
recommended for later phases of research Quantitative
Carefully designed before study is conducted Quantitative
researcher is the data collector Qualitative
researcher uses tools, surveys, or equipment to collect data Quantitative
more able to test a hypothesis Quantitative
may miss contextual detail Quantitative
more efficient Quantitative
researcher remains separated from subject matter Quantitative
Deductive Quantitative
Inductive Qualitative
numbers Quantitative
words Qualitative
tests a theory Quantitative
generates theory generates theory
Descriptive Quasi-experimental Experimental Descriptive Quantitative
examine cause and effect experimental and quasi-experimental
conducted to examine the differences in dependent variables thought to be caused by independent variables (treatments) experimental and quasi-experimental
examine variables in their natural environments and do not include researcher imposed treatments. Descriptive and correlational
set up to allow the greatest amount of control possible so that casualty may be examined closely experimental
manipulation control randomization experimental
researcher does something to some of the participants in experimental research manipulation
researcher introduces one or more controls over the experiment control
designs were developed to provide alternate means for examination in situations which were not conducive to experimental control Quasi-experimental
A psychological response in which subjects alter their behavior because they are aware of their participation in a study hawthorne affect
differentiated by having or not having characteristics and least sophisticated level of measurement nominal
in order from greatest to least or best to worst ordinal
Genuinely quantitative measurement such as that of temperature is measured at the interval level of measurement. interval
measurement starts at 0 or below ratio
why and not how qualitative
used to gain insight into people's attitudes, behaviors, value systems, concerns, motivations, aspirations, culture or lifestyles qualitative
used to inform business decisions, policy formation, communication and research. Focus groups, in-depth interviews, content analysis, ethnography, evaluation and semiotics qualitative
used to solve problems in action research
Created by: vincetina



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