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ad hominem
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Bandwagon appeal
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Logical Fallicies

TermDefinition
ad hominem Makes a personal attack rather than focusing on the issue at hand
Bandwagon appeal Suggests that a great movement is under way and the reader will be a fool or a traitor not to join it
Circular Reasoning (begging the question) Repeating the claim as a way to provide evidence, resulting in no evidence at all.
Either-or Insists that a complex situation can have only two possible outcomes
Equivocation Uses the same word twice in an argument, but the second time used, the speaker uses an alternate definition for the word, which helps support a conclusion.
False analogy Makes comparisons between two situations that are not alike in important respects
Flattery tries to persuade readers by suggesting that they are thoughtful, intelligent, or perceptive enough to agree with the writer
Guilt by association Attacks someone's credibility by linking that person with a person or activity the audience considers bad, suspicious, or untrustworthy.
Hasty generalization Bases a conclusion on too little evidence or on bad or misunderstood evidence
In-crowd appeal A special kind of flattery, invites readers to identify with an admired and select group
non sequitur Attempts to tie together two or more logically unrelated ideas as if they were related.
oversimplification Claims an overly direct relationship between cause and effect.
post hoc fallacy Assumes that just because B happened after A, B must have been caused by A.
red herring Occurs when a speaker skips to a new and irrelevant topic in order to avoid the topic of discussion.
slippery slope Suggests that if one small step is taken or conceded, others will inevitably follow -- in the same way that one step might lead to someone falling down a slippery slope.
straw man Misrepresents opposition by pretending that opponents agree with something that few reasonable people would support.
veiled threat Tries to frighten readers into agreement by hinting that they will suffer adverse consequences if they don't agree.
False authority Often used by advertisers who show famous actors or athletes testifying to the greatness of a product about which they may know very little
Created by: user-1790583
 

 



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