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Mass Media Quiz 3
Mass media writing quiz 3 based on chapters 5 & 6
Term | Definition |
---|---|
Feature articles | are more in-depth than traditional news stories and go beyond providing the most important facts. The purpose of these stories is to provide a detailed description of a place, person, idea, or organization. |
Feature articles may not use the inverted pyramid style | true; they often begin with an anecdote/description or narrative |
What style do feature articles employ? | use storytelling devices to help the reader connect with the overall narrative and its central characters rather than using the inverted pyramid style |
Profile or personality feature | give insight into a person’s role, experience, or background., Among the most common subjects are celebrities, athletes, individuals who overcome challenges, and high-profile executives. |
Why do communication professionals write feature articles? | to provide in-depth exposure for their client or organization. A feature can increase a client or company’s visibility and even help find new key audiences; also used in an organization’s internal communications, such as newsletters and magazines. |
News Feature | focuses on news topic; often published in the main news, or "A" section/ local news, or "B" section, of a paper; focus on hard-news topics but aren't deadline stories; softer writing style; often are people stories, focusing on individuals behind news |
What type of feature article seeks to humanize a set of statistics? | News feature |
Profile | article about an individual, such as a politician, celebrity, athlete, or CEO. seek to give readers behind-the-scenes looks at what a person is like, warts and all, behind the public persona; provide background about the individual ( education, etc.) |
Spot feature | stories produced on deadline that focus on a breaking news event. They are often used as sidebars to the mainbar, the deadline news story about an event; would convey a softer feature style, focusing on the human toll of the tragedy. |
Trend | would likely appear in the lifestyle, fashion, cooking, high-tech, or entertainment section. These stories explore trends such as a new look in women's fall fashions, a website or tech gadget, etc. |
Trend | take the pulse of the culture at the moment, looking at what's new, fresh, exciting in art, fashion, film, music, technology, cooking, and other areas; usually light, quick, easy-to-read pieces that capture the spirit of whatever trend is being discussed. |
Live-in | in-depth, often magazine-length article that paints a picture of a particular place and the people who work or live there. Live-in stories might appear in the lifestyle section of the paper or in a magazine that the paper publishes occasionally |
Live-in | have been written about homeless shelters, emergency rooms, battlefield encampments, cancer hospices, public schools, and police precincts. Live-in pieces are often a day-in-the-life or week-in-the-life stories |
Feature article type that involves spending a lot of time in the places they're writing about, hence the name | Live-in |
Feature articles | typically are longer; use delayed leads or begin with an anecdote; writing style is different; use many quotes and emotional cues, focusing more on showing the reader what’s going on instead of telling |
Traditional news articles | tend to have a summary lead, different writing style, tend to paraphrase information rather than state it verbatim |
Feature lead | can be several sentences long, and the writer may not immediately reveal the story’s main idea; most common types are descriptive and anecdotal |
Anecdotal lead | a lead that unfolds slowly. It lures the reader in with a descriptive narrative that focuses on a specific minor aspect of the story that leads to the overall topic. |
Nut graph | a paragraph that reveals the importance of the minor story and how it fits into the broader story; comes after the lead |
Descriptive lead | begins the article by describing a person, place, or event in vivid detail; focus on setting the scene for the piece/ use language that taps into the 5 senses to paint a picture for the reader; can be used for both traditional news and feature stories |
The content in a feature article isn’t necessarily presented as an inverted pyramid; instead, the organization may depend on the writer’s style and the story angle. | True. |
The nut graph follows the lead. This paragraph connects the lead to the overall story and conveys the story’s significance to the readers | True. |
Nut graph's goal is to tell the reader what the story is about while using a compelling lead; the who, what, when. where, why and how as well as the feature or value | True. |
What formula does the nut graph come from? | the Wall Street Journal (WSJ) formula |
A good feature writer uses plot devices and dialogues that help move the story forward, while focusing on the central theme and providing supporting info through descriptive language and specific examples | True. |
Descriptive writing | shows readers what’s happening, not simply telling them. They should be able to visualize the characters, places, and events highlighted in the feature piece. Relates the reader to who is being written about |
News writing | informs and entertains readers and listeners; gives citizens information about events happening both in their communities and around the world |
Strategic communication writers should.. | produce material that they hope will find its way into the news stream and provide information that helps explain their clients’ facts, framing of a controversy, or opinions |
Hard News | Stories that report only the most essential information in a concise and impartial manner; follows the inverted pyramid style; Examples include stories about political topics and crime. |
Inverted Pyramid style | organizes information by descending order of importance or places the most newsworthy information at the beginning of the article |
Feature stories are considered soft news and do not focus merely on the basic facts. | true. |
Feature article characteristics | typically have more flexibility to use a wider range of formats, provide descriptions, and include scene-setting anecdotes; often are given more space on the page and are accompanied by pictures, illustrations, graphics, maps, and other visual components |
Editorial | type of news story used to develop an argument about an issue and even sway readers’ opinion; communicates personal points of view about current events and topics |
Summary lead | concisely tells the reader the main idea of the story or conveys its news value |
"Burying the lead" | term used to describe a lead placed later in an article (as opposed to the first sentence or first few sentences; may be less effective) |
Summary lead should address... | Who is the story about? or Who is involved? What is the story about? or What happened? When did the event take place? Where did the event take place? Why did the event take place? How did the event happen? |
Headline | concisely states the main idea of the story and is further elaborated on in the lead. It should clearly convey a complete though; an effective one encourages the reader to take the time to read the article |
Print vs online headlines | Print headlines tend to be concise (using fewer than six or seven words) and straightforward. Online headlines tend to be longer and use catchy language. Web headlines usually appear as links that lead the reader to the actual article |
Inverted Pyramid Style tiers | The lead (most important info), the body (the crucial info), and the tail (any extra info). The lead answers "who, what, when, where, how, and why" and likely includes a hook. |
Attribution | Indicates the source(s) of the information presented in the article; typically takes the form of paraphrases as well as direct and indirect quotes; explains how the writer retrieved the information and why a particular source was quoted |
Qualifiers | used to demonstrate that the source has expertise on the topic; ex: strategic communication lecturer at The Ohio State University, said |
You want to maintain an objective tone in the body of the article | true; you want to use third person pronouns and short, simple sentences as well |