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Psych - Social

The social approach - key assumptions

What is behaviour affected by according to 'the Social Approach'? the real or imagined presence of other people
What does 'the Social Approach' believe we have a tendency to do? do what is right by others or what is right in order to fit in with other people in the situation.
What does 'the Social Approach' help us to understand? how and why people act the way they do in a group
'the Social Approach' is scientific, but why is the data sometimes inconclusive? the studies tend to be conducted in less controlled conditions
Why are 'the Social Approach' studies seen to be unethical? they can manipulate beliefs or behaviour
Name 2 ways groups can socially influence people? normative and informational
Name 3 types of conformity compliance, identification, internalisation
Name 4 factors affecting conformity status of the group, size of the group, unanimity & task difficulty
What is 'social categorisation'? categories of people that tell you something about the person without you having to know them.
What can categorisation lead to? stereotypes which can have negative effects
What are the 2 social assumptions? Behaviour occurs in a social context (influenced by people around us). Wider culture and society influence people’s behaviour.
Created by: samfitter
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