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Psych - Social
The social approach - key assumptions
| Question | Answer |
|---|---|
| What is behaviour affected by according to 'the Social Approach'? | the real or imagined presence of other people |
| What does 'the Social Approach' believe we have a tendency to do? | do what is right by others or what is right in order to fit in with other people in the situation. |
| What does 'the Social Approach' help us to understand? | how and why people act the way they do in a group |
| 'the Social Approach' is scientific, but why is the data sometimes inconclusive? | the studies tend to be conducted in less controlled conditions |
| Why are 'the Social Approach' studies seen to be unethical? | they can manipulate beliefs or behaviour |
| Name 2 ways groups can socially influence people? | normative and informational |
| Name 3 types of conformity | compliance, identification, internalisation |
| Name 4 factors affecting conformity | status of the group, size of the group, unanimity & task difficulty |
| What is 'social categorisation'? | categories of people that tell you something about the person without you having to know them. |
| What can categorisation lead to? | stereotypes which can have negative effects |
| What are the 2 social assumptions? | Behaviour occurs in a social context (influenced by people around us). Wider culture and society influence people’s behaviour. |