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Ch 3: Social Cog

Ch3: Socal Cognition

TermDefinition
how people think about themselves & the social world; more specifically how people select, interpret, remember and use social information to make judgements & decisions social cognition
thinking that is nonconscious, unintentional, involuntary & effortless automatic thinking
mental structures people sue to organize their knowledge about the social world around themes or subjects & that influence the information people notice, think about & remember schemas
the extent to which schemas & concepts are at the forefront of peoples minds & are therefore likely to be used when making judgements about the social world accessiblity
the process by which recent experiences increase the accessibility of a schema, trait, concept or goal priming
the case wherein people have an expectation about what another person is like, which causes that person to behave consistently with peoples original expectations, making the expectation come true self-fulfilling prophecy
mental shortcuts people use to make judgements quickly & efficiently judgemental heuristics
a mental rule of thumb whereby people base a judgment on the ease with which they can bring something to mind availability heuristics
a mental shortcut whereby people classify something according to how similar it is to a typical case representativeness heuristic
information about the frequency of member of different categories in the population base rate information
a type of thinking in which people focus on the properties of objects without considering their surrounding context, this type of thinking is common in Western culture analytic thinking style
a type of thinking in which people focus on the overall context, particularly the ways in which objects relate to each other, this type of thinking is common in East Asian cultures holistic thinking style
thinking that is conscious, intentional, voluntary & effortful controlled thinking
mentalling changing some aspect of the past as a way of imaging what might have been counterfactual thinking
the tendency for people to be overly optimistic about how soon they will complete a project, even when they have failed to get similar projects done on time in the past planning fallacy
Created by: nsibley
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