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Psych Research Pt 10

Survey Research

QuestionAnswer
Factors to Consider When Evaluating Polls 1) bias in choosing the sample 2) lack of full disclosure in reporting the results 3) lying by poll respondents
What Margin of Error in Survey Research Means 95% chance that if survey were conducted over entire pop, results would be within M of E
Survey Research research in which data is collected by directly asking subjects questions
Best Use of Surveys to compare changes in responses over time or across different demographic groups
Convenience Sampling sampling individuals who are readily available without regard to their characteristics
Quota Sampling people selected on the basis of pre-specified characteristics so that the sample will have the same distribution of characteristics of the population
Simple Random Sampling every member of a pop. is listed, then members are randomly selected to participate in the survey
Stratified Random Sampling total pop. is divided into demographic groups and then a certain % of each group is randomly selected for questioning
Multistage Sampling 1st random selection stage, researcher randomly chooses natural groups and gets names of all people, then in 2nd stage researcher randomly selects a certain % of people in the selected groups
Created by: 2144066352316258
Popular Psychology sets

 

 



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