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Buss. Environment 16
Business Environment Chapter 16
| Term | Definition |
|---|---|
| Cause branding | A strategy by which a company raises money through sales for programs directly related to its line of business or target audience; a longer-term commitment than cause-related marketing |
| Cause-related marketing | A strategy by which a portion of the sale of a product goes to some specific |
| CECP | Committee Encouraging Corporate Philanthropy-a coalition of more than 150 CEOs in the world's largest corporations |
| Community action program | A systematic approach to community involvement |
| Community involvement | The donation of the time and talent of a company's managers and employees to the community |
| Community partnerships | A partnership in which a for-profit business enters into a cooperative arrangement with a nonprofit organization for their mutual advantage |
| Company-wide day of service | popular volunteer option where employees mobilize volunteers for a day |
| Corporate philanthropy | Business giving; Business donations to nonprofit groups |
| Dollars for doers | involves contributions in recognition of a certain level of employee volunteer service |
| Employee owned | A company at least 50 percent owned by its employees |
| Offshoring | the relocation of business processes to a different country |
| Outsourcing | The relocation of a business process to a different company |
| Paid release time | most common type of service program; paid time off for employee volunteering |
| Philanthropy hackers | groups that want to interact directly with the scientists |
| Philanthropy | In business terms |
| Reshoring | the returning of business processes to their original location |
| Skills-based pro bono service | allows employees to volunteer with their specific skills ie..accountants etc |
| Strategic philanthropy | An approach in which a firm's philanthropic activities are designed to fit within its overall mission |
| Third sector | The nonprofit sector |
| Worker Adjustment and Retraining Notification Act (WARN) | Federal law requiring firms employing 100 or more workers to provide 60 days' advance notice to employees before shutting down or conducting substantial layoffs |
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poolguy84
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