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LEAP
Chapter 4 List 1
| Term | Definition |
|---|---|
| slogan (n) | short phrase that is easy to remember and used by advertisers, politicians and organizations |
| stabalize (v) | make something firm or steady |
| attributes (pl n) | qualities or features |
| strategic (adj) | done as part of a plan |
| perception (n) | way you think about something; your idea of what it is like |
| proposal (n) | formal plan or suggestion |
| stalled (adj) | stopped making progress or developing |
| infringe (v) quirky (adj) | do something that is against a law or someone's legal right |
| quirky (adj) intuitive (adj) | unusual, especially in an interesting way |
| intuitive (adj) | based on a feeling rather than on knowledge or facts; able to understand situations without being told |
| synonymous (adj) | very closely connected to something else |
| resurrect (v) | bring back an old activity, belief, idea etc |
| generic (adj) | without a special name to show that it is made by a particular company; relating to a whole group of things rather than to one thing |
| tangible (adj) | clear enough or definite enough to be easily seen or noticed |
| mission (n) | purpose or most important aim of something; important job that someone has been given to do |