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203 Business Plan
Components of the Business Plan
| Term | Definition |
|---|---|
| Business Plan | A detailed proposal that describes a new business. |
| Executive Summary | A brief one-to-two page description of the key points of each section. |
| Product/Service Plan | Presents the product or service being offered and unique features of the product or service. |
| Management Team Plan | Presents the qualifications of the entrepreneur and partners. |
| Industry/Market Analysis | Analyzes the customers, competition and industry of the market you are targeting. |
| Operational Plan | Includes all processes involved in producing and/or delivering the product or service to the customer |
| Organizational Plan | Management's philosophy of the business and key management personnel and employment policies. |
| Marketing Plan | Describes how the business will make it's customers aware of its products or services. |
| Growth Plan | Presents plans for future expansion of the business. |
| Financial Plan | Includes financial statements that will help forecast the future financial health of the business. |
| Legal Protection | Permits/licenses, contracts, zoning laws, and taxes |
| Trademarks | Protect business' name or logo |
| Patents | Protect invention or products or processes from theft. |
| Copyright | Protect creative works. |
| Ways to Acquire Finances | Family and friends, other businesses, and financial agencies |
| Financial Agencies | Small Business Administration, banks, credit unions, and insurance companies |