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Social Influence

QuestionAnswer
A change in behaviour as a result of explicit or implicit social pressure Conformity
Type of Conformity where someone accepts influence to get a good reaction from those around Compliance
Type of Conformity where someone accepts influence as they agree with the attitude or behaviour Internalisation
Type of Conformity where someone adopts an attitude to fit in with a particular group Identification
Where we look to others for guidance in order to be correct Informational Social Influence
Where we want to be liked/fear rejection Normative Social Influence
Campbell + Fairley investigated this factor using three ally confederates Group Size
Factor investigated by confederate giving the right answer Unanimity
Factor investigated by Lucas et al by making the lines more alike Difficulty of Task
Created by: PaddyHoskin97
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