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COMM Theory - Intro
Comm Theory - Intro
| Term | Definition |
|---|---|
| theory | a set of systematic, informed hunches about the way things work |
| communication | the relational process of creating and interpreting messages that elicit a response |
| text | a record of a message that can be analyzed by others; book, film, photograph, or transcript |
| behavioral scientist | a scholar who applies the scientific method to describe, predict, and explain recurring forms of human behavior |
| rhetorician | a scholar who studies the ways in which symbolic forms can be used to identify with people, or to persuade them toward a certain point of view. |
| objective approach | the assumption that truth is singular and is accessible through unbiased sensory observation; committed to uncovering cause-and-effect relationships |
| interpretive approach | the linguistic work of assigning meaning or value to communicative texts; assumes that multiple meanings or truths are possible |
| humanistic scholarship | study of what it's like to be another person in a specific time and place; assumes there are few important panhuman similarities |
| epistemology | the study of the origin, nature, method, and limits of knowledge |
| determinism | the assumption that behavior is caused by heredity and environment |
| empirical evidence | data collected through direct observation |
| emancipation | liberation from any form of political, economic, racial, religious, or sexual oppression; empowerment |
| metatheory | theory about theory; the stated or inherent assumptions made when creating a theory |
| Occam's razor | rule of parsimony; given 2 plausible explanations for the same even, we should accept the simpler version |
| falsifiability | the requirement that a scientific theory be stated in such a way that it can be tested and disproved if it is indeed wrong |
| experiment | a research method that manipulates a variable in a tightly controlled situation in order to find out if it has the predicted effect |
| survey | a research method that uses questionnaires and structured interviews to collect self-reported data that reflects what respondents think, feel, or intend to do. |
| ethical imperative | grant others that occur in your construction the same autonomy you practice constructing them |
| self-referential imperative | include yourself as a constituent of your own construction |
| critical theorists | scholars who use theory to reveal unjust communication practices that create or perpetuate an imbalance of power |
| textual analysis | a research method that describes and interprets the characteristics of any text |
| ethnography | a method of participant observation designed to help a researcher experience a culture's complex web of meaning. |
Created by:
moogoogaiboo
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