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CHAPTER 16 - SPEECH

QuestionAnswer
WHAT IS THE PICTURE-SUPERIORITY EFFECT PICTURES ARE MORE EASILY RECOGNIZED & RECALLED
3 WAYS IMAGES PERSAUDE ICONICITY, INDEXICALITY, & SYNTACTIC INDETERMINACY
WHAT IS ICONICITY IMAGES RESEMBLE WHAT THEY REPRESENT
WHAT IS INDEXICALITY IMAGES DOCUMENT AN EVENT THAT TOOK PLACE
WHAT IS SYNTACTIC INDETERMINACY IMAGES CANT CONVERY PRECISE RELATIONSHIPS
ART AS A PERSUASION CAN (4 THINGS) 1. GENERATE PSYCHOLOGICAL COMMITMENT 2. QUESTION COMMON ASSUMPTIONS 3. PROVOKE ACTIVE THINKING 4. RASIE PUBLIC CONSCIOUSNESS
ART AS A PERSUASION CANNOT ADVANCE A LOGICAL ARGUMENT
MOVIES/ENTERTAINMENT PERSUADE BY (5 THINGS) 1. EXPORTING CULTURAL VALUES 2. PROMOTE POPULAR CULTURE 3. MODEL BEHAVIORS 4. PROMOTE VIEWER IDENTIFICATION 5. FOSTER STEREOTYPES
Created by: 1556211880