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MICHAEL LESSONS
michaels lessons
| Term | Definition |
|---|---|
| CONTEXT | OF A WORD REFERS TO THE WORDS USED BEFORE AND AFTER THE WORD |
| WEBSITES | ARE COMMON CHANNELS OR SOURCES OF MASS MEDIA |
| MASS MEDIA | IS A TERM THAT DESCRIBES A WIDE VARIETY OF SOURCES OF INFO & ENTERTAINMENT |
| EFFECTIVE | ATTRACTS AND HOLDS THE INTENDED AUDIENCE |
| EMPATHIZE | OR IDENTIFY WITH THE THOUGHTS & FEELINGS OF CERTAIN CHARATERS |
| UNIVERSAL LIFE EXPERIENCES | EVERYONE HAS TO DEAL WITH THESE COMMON TRAILS & JOYS |
| AUTHORS ARGUMENT | IS THE POINT AN AUTHOR IS TRYING TO MAKE |
| ARGUMENT BY AUTHORITY | HERE A FAMOUS PERSON OR AN EXPERT OR PERHAPS A SCIENTIST OR OTHER PROFESSIONAL IN FIELD MAKS A RECOMMENDATION |
| ARGUMENT BY EMOTION | HERE AN AD APPEALS TO THE READERS FEELINGS |
| ARGUMENT BY LOGIC | HERE EVIDENCE IS PRESENTED TO CONVINCE THE AUDIENCE TO DECIDE ON THIER OWN THAT A PURCHASE IS A GOOD IDEA |