Social Psychology
Quiz yourself by thinking what should be in
each of the black spaces below before clicking
on it to display the answer.
Help!
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| Fear arousing communication | show 🗑
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| _________ amount of fear works best, then provide info on how to reduce | show 🗑
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| Heuristic-Systematic Model of Persuasion | show 🗑
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| show | systematically processing merits
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| show | using mental shortcuts/heuristics
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| show | Making people immune to attempts to change their attitude by initially exposing them to small doses of the arguments against their position
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| show | Idea that when people feel their freedom to perform a certain behavior is threatened an unpleasant state of resistance is aroused which they can reduce by performing prohibited behavior
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| Attitude accessibility | show 🗑
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| Theory of planned behavior | show 🗑
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| Perceived Behavioral control | show 🗑
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| show | idea that people's interactions are the best predictors of their deliberate behavior which are determined by their attitudes toward specific behaviors, subjective norms, and perceived behavioral control
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| Persuasive Communication | show 🗑
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| Yale Attitude Change Approach | show 🗑
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| show | who, what, whom
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| show | two ways in which persuasive communication can cause attitude change (centrally and peripherally)
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| Central Route | show 🗑
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| show | When people do not pay attention and are swayed by surface characteristics
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| Central Route to Persuasion | show 🗑
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| show | *case were people do not elaborate*swayed by superficial cues*length*qualifications, appearance* celeb brand tweet
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Created by:
marstudy101