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Chapter 7-8

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Term
Definition
demand   the amount of a good or service that consumers are able and willing to buy at various possible prices during a specified time period  
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supply   the amount of a good or service that producers are able and willing to sell at various prices during a specified time period  
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market   the process of freely exchanging goods and services between buyers and sellers  
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voluntary exchange   a transaction in which a buyer and a seller exercise their economic freedom by working out their own terms of exchange  
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law of demand   economic rule stating that the quantity demanded and price move in opposite directions  
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quantity demanded   the amount of a good or service that a consumer is willing and able to purchase at a specific price  
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real income effect   economic rule stating that individuals cannot keep buying the same quantity of a product if its price rises while their income stays the same  
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substitution effect   economic rule stating that if two items satisfy the same need and the price of one rises, people will buy more of the other  
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utility   the ability of any good or service to satisfy consumer wants  
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marginal utility   an additional amount of satisfaction  
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law of diminishing marginal utility   rule stating that the additional satisfaction a consumer gets from purchasing one more unit of a product will lessen with each additional unit purchased  
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demand schedule   table showing quantities demanded at different possible prices  
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demand curve   downward-sloping line that shows in graph form the quantities demanded at each possible price  
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elasticity   economic concept dealing with consumers’ responsiveness to an increase or decrease in the price of a product  
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price elasticity of demand   economic concept that deals with how much demand varies according to changes in price  
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elastic demand   situation in which a given rise or fall in a product’s price greatly affects the amount that people are willing to buy  
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inelastic demand   situation in which a product’s price change has little impact on the quantity demanded by consumers  
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law of supply   economic rule stating that price and quantity supplied move in the same direction  
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quantity supplied   the amount of a good or service that a producer is willing and able to supply at a specific price  
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supply schedule   table showing quantities supplied at different possible prices  
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supply curve   upward-sloping line that shows in graph form the quantities supplied at each possible price  
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technology   the use of science to develop new products and new methods for producing and distributing goods and services  
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law of diminishing returns   economic rule that says as more units of a factor of production are added to other factors of production, after some point total output continues to increase but at a diminishing rate  
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equilibrium price   the price at which the amount producers are willing to supply is equal to the amount consumers are willing to buy  
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shortage   situation in which the quantity demanded is greater than the quantity supplied at the current price  
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surplus   situation in which quantity supplied is greater than quantity demanded at the current price  
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price ceiling   a legal maximum price that may be charged for a particular good or service  
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rationing   the distribution of goods and services based on something other than price  
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black market   “underground” or illegal market in which goods are traded at prices above their legal maximum prices or in which illegal goods are sold  
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price floor   a legal minimum price below which a good or service may not be sold  
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entrepreneur   person who organizes, manages, and assumes the risks of a business in order to gain profits  
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startup   a beginning business enterprise  
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small-business incubator   private- or government-funded agency that assists new businesses by providing advice or low-rent buildings and supplies  
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inventory   extra supply of the items used in a business, such as raw materials or goods for sale  
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receipts   income received from the sale of goods and/or services; also, slips of paper documenting a purchase  
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sole proprietorship   business owned and operated by one person  
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proprietor   owner of a business  
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unlimited liability   requirement that an owner is personally and fully responsible for all losses and debts of a business  
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assets   all items to which a business or household holds legal claim  
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partnership   business that two or more individuals own and operate  
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limited partnership   special form of partnership in which one or more partners have limited liability but no voice in management  
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limited liability company   type of business enterprise that protects members against losing all of their personal wealth; members are taxed as if they were in a partnership  
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joint venture   partnership set up for a specific purpose for a short period of time  
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corporation   type of business organization owned by many people but treated by law as though it were a person; it can own property, pay taxes, make contracts, and so on  
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stock   share of ownership in a corporation that entitles the buyer to a certain part of the future profits and assets of the corporation  
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limited liability   requirement in which an owner’s responsibility for a company’s debts is limited to the size of the owner’s investment in the firm  
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articles of incorporation   document listing basic information about a corporation that is filed with the state where the corporation will be headquartered  
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corporate charter   license to operate granted to a corporation by the state where it is established  
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common stock   shares of ownership in a corporation that give stockholders voting rights and a portion of future profits (after holders of preferred stock are paid)  
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dividend   portion of a corporation’s profits paid to its stockholders  
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preferred stock   shares of ownership in a corporation that give stockholders a portion of future profits (before any profits go to holders of common stock), but no voting rights  
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bylaws   a set of rules describing how stock will be sold and dividends paid  
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franchise   contract in which one business (the franchisor) sells to another business (the franchisee) the right to use the franchisor’s name and sell its products  
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Fiscal Policy   federal government’s use of taxation and spending policies to affect overall business activity  
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