marketing
Quiz yourself by thinking what should be in
each of the black spaces below before clicking
on it to display the answer.
Help!
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In business, a marketing concept will list information such as ethnic background, age, income level, and geographic location. | show 🗑
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show | True
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show | True
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Buy one get one free. This is an example of distribution | show 🗑
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show | True
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A marketing mix is a formal written document which directs activities for a specific time. | show 🗑
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The owner of a miniture golf business provides her customers with | show 🗑
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show | Possession Utility
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show | Market Research
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Which of the following utilities is not directly related to marketing? | show 🗑
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show | a consumer
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The Good Ol' Barbecue Sauce Company began marketing a new sauce that includes spices often found in Asian cuisine. How is the company segmenting its market? | show 🗑
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Which of the following purchases would most likely be made with discretionary income? | show 🗑
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The Cracked Pot Pottery ware company decided to sell its coffee mugs in the local espresso shops. What type of marketing decision was this? | show 🗑
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show | Psycographic
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According to the text which U.S. ethnic population is declining, relative to other ethnic populations? | show 🗑
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show | Time
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Obtaining the money needed to start and operate a business is a marketing function known as __________ | show 🗑
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Retailers offer their customers installment or layaway plans in order to increase the ______ utility of their products. | show 🗑
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show | Information
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Birthday Bears Inc. has just received an order for 1,000 units from Unique Gifts. This is an example of a(n) ____________________ market. | show 🗑
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show | Pricing
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show | Product
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show | Prices
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A combination of geographic, demographic and psychographic data about a group of people can be used to create a customer ____________________. | show 🗑
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show | Performance Standard
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A company's mission statement, quality of staff, experienced executives can all be found in a _________________________. | show 🗑
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show | PEST Anaylisis
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show | Economy
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During times of _________ research and development along with plans for new facilities will stop or slow down. | show 🗑
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Obtaining, developing, or improving a product | show 🗑
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show | pricing
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The added value of a product in economic terms | show 🗑
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Providing customers with goods and services | show 🗑
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Planning, Promoting, and distributing products | show 🗑
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show | Goods
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show | Market Share
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show | Distribution
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show | industrial market
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Product, price, place, promotion | show 🗑
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show | Executive summary
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show | Demographics
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show | Environmental scan
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show | Implemntation
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Information about where people live | show 🗑
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Separating large groups into smaller groups based on characteristics | show 🗑
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Product information gathered from internet use | show 🗑
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A combination of four strategies used to market a product | show 🗑
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Alert to changes in laws and regulations | show 🗑
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Money left after taking out tazes | show 🗑
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Created by:
Hhaskins