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International Exam 2
International Exam 2 ch's 7, 8, 9, 11
| Question | Answer |
|---|---|
| under common law, ownership is established by ( ); under code law, ownership is deterred by ( ) | use; registration |
| islamic law is known as the ( ) | Shari'ah |
| under ( ), the legal system is subordinate to prevailing economic conditions | Marxist-socialist tenets |
| the world court can adjudicate disputes between what? | disputes between governments |
| a non bonding agreement between parties to resolve disputes by asking a third party to mediate differences is called what? | conciliation |
| when all else fails in an international commercial dispute, the final step is what? | litigation |
| one authority suggests that settlement of every dispute should follow four steps. which is considered to be the first step? | try to placate the injured party |
| in a common law country, ownership of intellectual property rights is established by "prior use versus registration." what does the phrase prior use verses registration mean? | whoever can establish first use of a trademark is typically considered the rightful owner |
| which is the most comprehensive multilateral agreement on intellectual property to date? | trade related aspects of intellectual property rights |
| ( ) buy and register descriptive nouns, geographic names, names of ethnic groups and pharmaceutical substances, and other similar descriptors and holds them until they can be sold at an inflated price | cybersquatters |
| according to canadian law, what is the standard expected by courts in canada in determining whether a representative is false or misleading? | credulous person standard |
| which country has enacted the MOST stringent green marketing laws that regulate the management and recycling of packaging waste? | germany |
| the first objective of these laws is to protect american consumers by ensuring that they benefit from products and ideas produced by foreign competitors as well as by domestic competitors. which law is in discussion? | antitrust laws |
| which of the following are the licenses required for products sported from the US? | general or a validated license |
| which of the following indicates the exportability status of the item based on the ECCN? | commerce control list |
| a US citizen working in the US as a market researcher. soon he will conduct a research in japan. what will he most likely experience between the foreign and domestic marketing research? | the accuracy levels of the foreign market research |
| which is most likely to be the first step of a marketing research process? | define the research problem and establish research objectives |
| after defining the research problem and establishing research objectives, the next task is to.... what? | determine the sources of information to fulfill the research objectives |
| if you conduct a marketing research with the help of some information which is already collected for some other project then such a marketing research is known as ( )? | secondary research |
| most secondary research provided by foreign governments is suspect with respect to reliability because | offical statistics are sometimes too optimistic, reflecting national pride rather than practical reality |
| after seeking all secondary sources, research questions are still not answered, in such situation you must collect ( )? | primary data |
| a research method usually a large # of respondents are asked to reply either verbally or in writing to structured questions using a specific response format or to select a response from a set of choices | quantitative research method |
| research technique most likely to be used for conducting quantitative research | survey |
| internation consumers that are unwilling or unable to respond to research surveys is mainly because of ( ) | cultural differences |
| a ( ) sample is used when detailed and accurate information for a sampling universe is not available | convenience sample |
| in an international arena, the GREATEST problem in sampling stems from ( ) | the lack of adequate demographic data and available lists from which to draw meaningful samples |
| questionnaire is translated from one language to another, and then a second party translates it back into the original, and the two original language versions are compared, what is this method? | back translation |
| ( ) and ( ) are the two methods of demand forecasting that are particularly suitable for international marketers | expert opinion, analogy |
| the japanese corporate culture makes it hard for what? | the lower in the hierarchy to question their superiors or inform them about problems |
| in japanese corporate culture, ( ) refers to the public, face saving truth | tatemae |
| ( ) is a fully industrialized country | germany |
| which of the following organizations classifies a countries stage of economic development on the basis of its level of industrialization into three categories, MIDCs, LDCs, and LLDCs? | the united nations |
| what types of underdeveloped countries have extremely low per capita income levels? | LLDCs, the least developed countries |
| ( ) is a part of the free trade group Mercosur | argentina |
| An NIC (newly industrializing country) has the characteristic of increasing the production for the domestic market and export markets from competition as its focus. what factor are they using as a component of growth? | outward orientation |
| what is considered as an indicator of economic development? | extent of social overhead capital |
| economic planners are often more ( ) orientated than ( ) oriented | production; marketing |
| what is considered as an economy's arbitrator between productive capacity and consumer demand? | marketing |
| According to the evolution of the marketing process, when the only marketing functions performed in a country are demand creation and physical distribution, the marketing process is said to be in this substage. Identify the substage in discussion | mass production |
| With respect to the evolution of the marketing process, this is considered to be the most fundamental substage (first substage) of the process. Identify the substage in discussion. | self sufficient |
| With respect to the evolution of the marketing process, the marketing process in the United States currently is in which of the following substages? | mass distribution |
| with reference to international marketing, BEM stands for...? | big emerging markets |
| ( ) is a member of the free trade agreement DR-CAFTA | costa rica |
| ( ) is the second largest common market agreement in the americas | mercosur |
| this treaty provides the legal basis for mercosur, identify treaty in discussion | treaty of asuncion |
| china has a dual economy and embraces aspects of ( and ) | socialism and capitalism |
| what cut import barriers previously imposed on american products and services? | the PNTR status and chinas entry to the WTO |
| China has two important steps to take if the road to economic growth is to be smooth: improving human rights and ( ) | reforming the legal system |
| the economic crisis in _____ in the 1990s took place due to faulty economic policies, inept political apparatus, disadvantages due to global circumstances, and cultural inhibitions | japan |
| in the 1970s, Frank Gibney had called Japan The Fragile Superpower, which was confirmed with the crisis of the 1990s. In his new appraisal, Gibney writes that Japan has become the victim of: | one party sickness |
| Hyundai, Kia, Samsung, and Lucky-Goldstar (LG) are among the familiar brand names in automobiles, microwaves, and televisions from ( ) | korea |
| the four asian tigers are hong kong, south korea, singapore, and ( ) | taiwan |
| According to C.K Prahlad and his associates, consumers who had been relatively ignored by international marketers because of misconceptions about their lack of resources represented the _____ market | bottom of the pyramid |
| Based on the market metrics for the eight most populous countries of the Asia Pacific region, which of these countries has the best healthcare system in that region? | japan |
| based on market metrics, which of these countries of the asia pacific region has the highest literacy rate? | japan |
| the primary multinational trade group in asia is ( ) | ASEAN (the association of southeast asian nations) |
| The vigorous economic growth of the ASEAN can be linked to the emergence of _____ as a major provider of technology and capital necessary to upgrade manufacturing capability and develop new industries. | japan |
| Which of the following countries is part of ASEAN+3 which was formed to deal with trade and monetary issues facing Asia after the Asian financial crisis in 1997- 1998? | south korea |
| ( ) is a unique forum that has evolved into the primary regional vehicle for promoting trade liberalization and economic cooperation in the Asia-Pacific region. | APEC (asian pacific economic corporation) |
| which of these regions in china is the worlds manufacturing base for the IT industry? | the pearl river delta |
| according to the text, ( ) is the key component in developing successful marketing strategies and avoiding major marketing blunders | information |
| In Japanese corporate culture, the public, face-saving truth is referred to as ( ) | tatemae |
| Marketing research methods can be grouped into two basic types. What are these two types? | quantitative and qualitative |
| If data is collected specifically for the particular research project at hand it is called: | primary data |
| The _____ method for estimating demand assumes that demand for a product develops in much the same way in all countries as comparable economic development occurs in each country | analogy |
| While the United States is unmatched with reference to the quantity and quality of the marketing-related data, the data available on and in _____ is a close second | japan |
| _____ is traditionally defined as the systematic gathering, recording, and analyzing of data to provide information useful in marketing decision making | marketing research |
| The fastest growing market for the Internet is now ____. | china |
| Which of the following best describes the basic difference between domestic and foreign market research? | the accuracy levels of the foreign market research |
| Which of the following countries has hierarchical, relationship-based corporate culture? | south korea |
| Ben Grissom has decided to use information collected by the United States government in his upcoming research project on cultural trends. Since Ben is not collecting this information himself, this is an example of: | secondary research |
| NAFTA was ratified and became effective in the year ____ | 1994 |
| Considering the United Nations' stages of economic development for classifying countries with respect to levels of industrialization, if a country is an industrialized country with high per capita income, the country is in which of the following groups? | MDCs, more developed countries |
| Economic planners are often more _____ oriented than _____ oriented | production; marketing |
| The 2016 Olympics are going to be held in ____ | brazil |
| The three members of the North American Free Trade Agreement (NAFTA) are: | canada, mexico, and the united states |
| _____ is an economy's arbitrator between productive capacity and consumer demand | marketing |
| In which of the following countries the literacy rate is 100 percent? | canada |
| Considering the United Nations' stages of economic development presented in the text for classifying countries with respect to levels of industrialization, which of the following statements is true regarding an MDC (more-developed country)? | these countries have high per capita incomes |
| a fully industrialized country? | germany |
| During the early growth of many countries, the first large open market was ____? | the united states |
| Which of the following is considered as the single most important environmental element of a country to which the foreign marketer must adjust the marketing task? | economic level |
| In the language of international marketing, BEM stands for: | big emerging markets |
| a country that is industrially underdeveloped, and has subsistence society with rural populations and low per capita income levels, it is in which group? | LLDCs, least developed countries |
| According to rules of origin, for goods to be traded duty free, generally, they must contain at least ______ percent North American content. | 62.5 % |
Created by:
lscott89