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MCOM review 3
MCOM test 3
Question | Answer |
---|---|
The Iran government was thwarted in its attempt to stifle news coverage of the bloody protests after the 2009 elections when everyday citizens used new technology to tell the world what was happening. It became known as the __________. | Twitter revolution |
The Internet emerged as a major mass medium when? | 1996 |
What was the first Internet browser called? | Netscape |
Which company is the leader in search engines? | |
What percentage of U.S. residents used the Internet in 2008? | 70% |
Internet companies operating in China have become embroiled in what controversial subject? | Free expression and censorship |
What was the name given to the economic collapse of most investments in Internet commerce in 2000? | Dot-com bust |
Texting on cellular networks generally limits messages to | 140-characters |
After the several mass murders on college campuses in 2008, many universities instituted what? | a system of text message alerts to students |
A journal-like web site with continuing narrative, generally personal, is called a(n) what? | Blog |
Russ Kirk, an Arizona blogger, drew 4 million hits a day after posting what? | Pictures of flag-draped coffins of soldiers & astronauts from Columbia shuttle |
When Harvard sophomore Mark Zuckerberg posted pictures of sorority members on his web site and asked people to vote for the “hotter” one, it marked the beginning of what? | For FACEBOOK |
Passed links are what? | references to web sources shared among computer users |
How many videos are viewed daily on YouTube? | 100 million videos viewed a day |
During the early development of the Internet, what did its creators envision for the future? | They envisioned a commercial-free communication network |
Amazon.com began by selling what items? | books |
Online gamers are attractive to advertisers because why? | Younger men were harder to reach, but were found through video games |
Will Wright is best known for what games? | SimCity |
The godfather of microprocessing, Gordon Moore, is famous for predicting what? | The capacity of computers to move data would double every 18 months |
What is the name of the project to put online all books ever produced? | Google Print Project |
____________ defied authorities in New York and founded a newspaper that was in competition with the Crown-sponsored newspaper. This paper antagonized the governor, and the publisher was ultimately arrested, though later he was freed. | John Peter Zenger |
Which is an ongoing journalism tradition from the Colonial Period? | The news media relish their independence from gov. censorship and control |
The Partisan Period in U.S. history is also known as the what? | The Federalist Period |
What did the Alien and Sedition acts prohibit? | Discouraged criticism of the Gov. |
The telegraph was invented by who? | Samuel Morse |
The inverted pyramid was popular with editors because it what? | More important info was at the top, so incase of interruption, editors could have a few usable sentences |
During what period did journalists start using the inverted pyramid writing style? | The Civil War period |
The first newsroom was organized by...? | James Gordon Bennett |
Some historians argue that yellow journalism may have helped to precipitate which war? | World War 1 |
What factors are used in determining newsworthiness of a story? | Proximity to Audience; Prominence of people involved; timeliness; impact on society; and the so-called "gee whiz" factor |
What event develop the concept of journalistic objectivity in news? | ???? |
What reflects the values that sociologist Herbert Gans discovered in his study? | Mainstream values |
The news media role to monitor the performance of government and other institutions is called the what? | Watchdog function |
How can similar news coverage between competitors be explained? | Consensible Nature of News: News organizations second-guessing competition in deciding coverage |
The rise of cyber news has resulted in what? | ??? |
What web site is credited for diligently pursuing Attorney General Alberto Gonzales for his firing of U.S. attorneys around the country, which resulted in Gonzales’ resignation? | Talking Points Memo |
Shield laws protect what or who? | Reporters' privilege to protect their confidential sources |
Enterprise reporting that reveals new, often startling, information that official sources would often rather not have revealed is called what? | Investigative Reporting |
Bob Woodward and Carl Berstein are best known for their reporting on a presidential scandal that became known as what? | Watergate |
James Gordon Bennett did what? | Organized the first news room |
Seeing things on the basis of personal experience and values is known as what? | Ethnocentrism |
The amount of available time or space, also known as the ___________ | news hole |
A story that may make the evening news one day but not another could be the victim of what? | news flow |
Web sites that regurgitate news compiled from other sources or that offer pass-through links to other sources are called what? | aggregation sites |
The difference between traditional news organizations and the plethora of blogs and other web sites that provide news and information is what? | traditional news follow values and ethics |
Blogger Josh Wolf was jailed for 226 days for doing what? | Refusing to release information about his news source |
What was the reaction to the 1835 publication in the New York Sun carrying a story about bird-like creatures spotted on the moon through a telescope? | People began holding a firm focus on accuracy in news reporting |
The first code of ethics for journalism was created by the American Society of Newspaper Editors in what decade? | 1920s |
The inverted pyramid was popular with readers because why? | They got important info at a glance |
What was a central issue initially debated in The Federalist Papers? | h |
When did entertainment evolve as part of human culture? | predates written history |
The core categories of media entertainment remain | music, literature, sports, and sex |
What is the primary difference separating an authentic performance from a mediated performance? | authentic is live, eyeball to eyeball; mediated is recorded, adapted for a distant audience |
Which came first in the ongoing waves of popular television content? | Variety shows |
Rhythm and blues emerged from early black music during when? | 1930s |
Hillbilly music had its origins in the what? | Strong colonial heritage in English ballads and ditties; southern white experiences |
Early rock ‘n’ rollers sang | blues-y music |
Sports as a popular media content can be traced to what? | Joseph Pulitzer organized the first separate sports department |
In 1921, Pittsburgh radio station KDKA was the first to carry what type of programming? | First Play-by-play baseball game |
Who created Sports Illustrated? | Henry Luce |
What was Les Brown describing when he said, “At once topical and entertaining, performed live and suspensefully without a script, peopled with heroes and villains, full of action and human interest and laced with pageantry and ritual”? | ??? |
Which sports event attracts the largest worldwide television audience? | Soccer |
How big is the U.S. sex industry? | $8-10 billion |
What is the difference between obscene material and pornographic material? | obscenity is not allowed, but pornography is protected by the government |
What does the Miller Standard define? | Supreme court definition of sexually explicit depictions that are protected by the first amendment from gov. bans |
What is NOT protected by the First Amendment? | anything that answers yes to all 3 miller standard questions |
What was the upshot of the Pacifica case? | the court uphelf the FCC limits on indecency during times of the day when children are likely listening. |
This new media form is attractive as an advertising vehicle. | Gaming |
According to the description in your book, the television show Dancing with the Stars would be classified as an example of what? | Lowbrow |
The Taliban has driven a once robust movie industry underground in what country? | ???? |
Susan Sontag wrote “On Culture and the New Sensibility” that what? | pop art could raise serious issues, just as high art could |
A lowbrow audience would most likely read what? | celebrity tabloids, National Inquirer |
What word became popular during the 1960s by those influenced by Susan Sontag to describe a perversely sophisticated appeal in pop art? | Camp |
What is pulp fiction? | quick and inexpensive easy-to-read short novels |
In response to criticism about violence in games, the gaming industry has done what? | ??? |
Letitia Webster’s role with North Face, which sells sports gear and garb, is as a what? | sustaining public interest in their clients |
Public relations can be defined as a tool to do what? | To motivate other people and institutions to reach their goal |