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Psychology questions
| Question | Answer |
|---|---|
| the act of giving up one thing in return for something else is | an exchange |
| The psychological factor described as "changes in a person's behavior based on information and experience" is termed as | learning |
| In developing a marketing mix, what should be the central focus of all marketing activities? | buyer or target market |
| Both physiological and social variables are important to understanding buying behavior true or false? | False |
| _____ is a persuasive form of communication that attempts to expedite a marketing exchange by influencing individuals, groups, and organizations to accept goods, services, and ideas | Promotion |
| _________ is a plan of action for developing, pricing, distributing, and promoting products that meet the needs of specific customers | Marketing strategy |
| There are 8 functions of marketing, name them. | Buying, selling, financing, transporting, storing, grading, risk taking, and marketing research. |
| Which of the following is used to focus on specific target markets so that a satisfactory marketing strategy can be developed? | Market segmentation |
| Everyone in the organization who interacts with customers must know what customers want | True |
| A company with many layers of managers is considered | tall |
| Companies that have flat organizations tend also to have | wide spans of management |
| Dress codes, work habits, extracurricular activities, and stories are informal expressions of an organization's | culture. |
| An advantage of a line structure in a organization is | Clear chain of command |
| A temporary group of employees responsible for bringing about a particular change is a | task force |
| If an employee is associated with producing goods, services, and ideas that satisfy the needs of customers, then she works most closely with | Operations. |
| Service providers are generally less labor-intensive because of the high degree of customization... true or false? | False |
| A primary reason for using standardization is to | Reduce production costs |
| All activities involved in obtaining and managing raw materials and component parts, managing finished products, packaging them, and getting them to customers are part of | Supply chain management |
| The processes an organization uses to maintain its established quality standards are called | quality control |
| all of the following are characteristics of an employee with high morale except | employee turnover |
| Managers can motivate their employees by being all of the following except | inflexible. |
| First Maslow's hierarchy of needs to be first satisfied is | Physiological needs |
| The inner drive that directs behavior toward goals is known as | motivation |
| Which of the following is most likely to result in less than 40 hours of employment | job sharing |
| all of the following are activities performed by human resources managements except | selling |
| Testing is a means of eliminating those who do not meed the job specifications.. true or false? | True |
| The performance appraisal provides information about what? | the quality of selection programs |
| Downsizing is most likely the result of | efforts to increase productivity and competitiveness |
| Secondary characteristics of diversity are inborn and cannot be changed... true or false? | false! |