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Mang 220 chapter 5
| Question | Answer |
|---|---|
| sustainability | |
| we live and work in a global village | all connected and we have to consider this |
| main things from map | china is huge, india is huge, japan is a 1/3 population of US |
| why we talk about world populations | where people will beand how to consider that with product managment, cultural dynamics will change |
| economic envirnoment | property ownership-do we own it or does someone else natural resources - what's around it infrastructure - roads, buildings, technology capacity |
| political environemnt | govt stability - civil wars international trade incentives - encouraging trade with companies internation trade controls - anything protecting local businesses |
| cultural environment | language, similar work ideaology |
| tight culture | rigid social norms that members are expected to conform to - middle east |
| loose culture | relaxed social norms and allows conformity for member to vary a good deal - europe, canada, usa |
| high context language | rely on non verbal and situational cues as well as unspoken or written words in communication - asian cultures |
| low context language | emphasized communication via spoken or written word - USA |
| infrastrucutres | host country schools, hospitals, energy |
| tariff | taxes collected on goods shipped across national boundaries |
| quotas | limits on the number of goods that can be traded |
| risk, profit potentional committment | lower risk in terms of entry strategy in terms of importing and exporting, profit potentional is lower, taking straight margins licensing - franchising - local firms to create officially liscensed NFL products to sell in another country - profit potential is higher |
| licensing/franchising | local firms to create officially liscensed NFL products to sell in another country - profit potential is higher. ex. McDonadls |
| Strategic alliances/ joint venture | operates in foreign country by foreign and local partners. profit goes up, risk goes up, commitment goes up |
| Direct investment | go to country, build everything, high risk, high profit, high commitment. green field investment, acquisition, brown field investment |
| Hofsteds model of national cultures | understanding the other cultures will help with being successful |
| Social orientation | importance of individualism (individual) vs collectivism (group), USA is individualistic cultures |
| Power orientation | power respect vs power tolerance power respect - authority is inheremt in one's position within a hierarchy. power tolerance - view authorities in view of its percieved rightness or their own personal interest USA is low - power distance culture |
| goal orientation | masculine culture vs feminine culture masculing- possession, money femine - welfare of others USA is masculine |
| Hofstede's model of national cultures | uncertainty acceptance vs uncertainty avoidance tolerance of diferent opinions, view rules as possible, positve repsonse to hange vs prefer structure with outlines and calculated risks |
| Hofsteds Model | long-term (pragmatic) vs short-term (normative) saving, persistence, adapting to change vs national pride, respect for tradition, social obligations |
| hosftseds model - indulgence | indulgent vs restrained allows gratification, leisure vs strict structure |
Created by:
agk236