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Ch 1 introduction
Tourism and Hospitality
| Term | Definition |
|---|---|
| Airbnb Host | an individual or property management company that lists a spare room, apartment, or entire home on the Airbnb platform |
| Ancillary Products | AI Overview Ancillary products are extra goods, services, or features sold alongside a core product or primary service. |
| Ancillary Revenue Manager | a professional responsible for developing and implementing strategies to maximize a company's income from non-core products, services, or add-ons |
| Authenticity | the quality of being real, genuine, valid, or true to an original source or one's own character |
| Business Travel | any trip taken for work purposes that takes an employee or business owner away from their regular workplace |
| Corporate Travel | travel undertaken by employees for professional reasons, such as client meetings, conferences, or site visits, where the costs are paid by the organization |
| Events | anything that happens, an important occurrence, or a planned social activity |
| Globalization | the growing connection and interdependence of the world's economies, cultures, and populations |
| Grand Tour Era | a period from the mid-17th to the mid-19th century when wealthy young European and American aristocrats took an extended trip through Europe as a rite of passage to finish their education |
| Hospitality | the friendly, warm, and generous reception and entertainment of guests, visitors, or strangers |
| Incentive Travel | a non-cash corporate program where companies reward top-performing employees, partners, or sales teams with fully paid, luxury trips to exciting destinations |
| Influencer Marketing | a type of social media marketing where brands partner with online creators who have a dedicated following and credibility in a specific niche to promote products or services |
| Leisure Travel | any trip you take for personal fun, rest, or vacation instead of for work |
| Niche Tourism | a specialized form of travel focused on a specific activity, theme, or interest rather than general sightseeing |
| Online Travel Agent | a web-based marketplace that lets people search, compare, and book travel services like hotels, flights, car rentals, and tours in one place |
| Package Vacation/Holiday | is a single, bundled travel purchase that combines two or more individual trip components—such as flights, hotels, and car rentals—into one price |
| Peak Time | the busiest period of the day or year when the greatest number of people use a service, travel, or do an activity |
| Sustainability Consultant | a professional advisory service that helps organizations measure, plan, and improve their environmental, social, and governance (ESG) performance |
| Thomas Cook | an English pioneer who invented the modern package holiday and founded the world-wide travel agency Thomas Cook & Son |
| Tourism | the act of traveling to and staying in places outside your usual environment for leisure, business, or other personal purposes for less than one year |
| Travel Insurance Broker | a licensed professional who works independently to help travelers compare, select, and purchase customized travel insurance policies from multiple insurance companies |
| VFR Travel | Visiting Friends and Relatives travel |