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Ch 1 Introduction
Tourism and Hospitality
| Term | Definition |
|---|---|
| 1. Airbnb Host | an individual or business that lists a private home, spare room, or property on the Airbnb platform to provide short-term lodging for travelers. |
| 2. Ancillary Products | supplementary goods and services sold alongside core travel elements like flights or lodging |
| 3. Ancillary Revenue Manager | maximizes income from non-core products and services. |
| 4. Authenticity | experiencing a destination in a real, traditional, and meaningful way rather than a fake or staged manner |
| 5. Business Travel | journeys taken by individuals for specific work, professional, or commercial purposes outside their normal residential and workplace environment |
| 6. Corporate Travel | people traveling for work |
| 7. Events | a systematic approach where travel is motivated by planned events |
| 8. Globalization | the growing connection and integration of travel, cultures, and businesses across the world |
| 9. Grand Tour Era | traditional trip through Europe taken by wealthy young Northern European men |
| 10. Hospitality | the services—like hotels, food, and local care—that make travelers feel welcome and comfortable during a trip |
| 11. Incentive Travel | a corporate strategy and management tool where businesses fund non-business trips to reward, motivate, and recognize employees, partners, or sales teams for achieving high performance goals. |
| 12. Influencer Marketing | a strategy where travel brands and destination boards partner with social media creators to promote locations, hotels, or activities. |
| 13. Leisure Travel | a temporary trip taken outside your usual environment purely for personal enjoyment, relaxation, or recreation rather than for business or work duties. |
| 14. Niche Tourism | a specialized segment of the travel industry that targets small, distinct groups of travelers looking for unique, activity-driven, or theme-based experiences |
| 15. Online Travel Agent | a web-based platform that lets people search, compare, and book travel products like flights, hotels, and cars in one place |
| 16. Package Vacation/Holiday | a single travel product that combines two or more components—such as transport, accommodation, meals, or car rentals—sold together at a set price by a tour operator |
| 17. Peak Time | the specific period of the year, week, or day when visitor numbers, travel demand, and business activity reach their highest levels. |
| 18. Sustainability Consultant | an expert advisor who helps travel businesses, hotels, and local governments protect nature, support local people, and build strong local economies. |
| 19. Thomas Cook | father of modern mass tourism |
| 20. Tourism | the practice of traveling for pleasure, as well as the business of providing services, accommodations, and entertainment for travelers |
| 21. Travel Insurance Broker | independent licensed professional or firm that compares, negotiates, and sells travel protection plans from multiple insurance companies on behalf of a client |
| 22. VFR Travel | Visiting Friends and Relatives |