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Pop-Culture

mid term study

QuestionAnswer
Define communication the exchange of ideas
Define Mass Communication Communication generated through media, made to reach large audiences to inform, entertain or persuade.
Define Mass media one of the means of communication, info or entertainment in society.
Three Types of Mass Media Print, Electronic and photo
Culture overall system of values, attitude, beliefs etc. shared by a group
Pop Culture human-made items that are consumed and accepted by large # of people
Text and Artifact anything considered to be a subject for analysis
six concepts of pop culture? all media is constructed, each medium has different characteristics, media is produced for a purpose, all contain embeded values and POV, people use their individual beliefs to construct their own meanings, and media can influence actions.
importance of mass media pervasiveness, information source, entertainment source, Persuasion forum, binding influence
who own 90% of the Media Viacom, CBS, Disney, News Corps, GE, Time Warner
other players in Pop Culture: Gate Keepers Media/people who influence messages en route
Regulators non-media groups who monitor messages. Ratings/Watchdogs
score keepers Mediatrackers, surveys and researches.
agenda setters influential people who set public opinion
The FCC created by the communications act of 1934, jurisdiction over any from of communication
FCC does not practice prior restraint (cencorship. Relies on complaints.
Broadcasting (Aggie) Scatter seedesa widely
Radio: Radio Act 1912, Licensed individuals (chaos)
Radio: Radio Act 1927, Licensing of radio stations (order)
Radio: 1930's Golden Age of radio
Radio: Commincations Act of 1934 creates the FCC
TV: Inveted By Philo T Farnsworth
TV: first live demo 1925
TV: TV "Premiers" 1939 at NY's World's Fair
TV: Government frees TV 1940's
TV: Golden Age 1950's
5 major brodcasting networks ABC, CBS, NBC, Fox, CW
What do the networks do? They produce and buy TV programs, They distribute via satalite to TV stations (not people)
Stations sistribute to people
Network based shows GMA
Station based show Everyday
Cable TV Arrives in the 70's, better picture, more channals, kless restriction
Network tv Broadest public possible
Cable TV Narrows to specific audiences. e.g. MTV = Teenagers.
Cable and Network TV want to deliver an audience to advertisors
Media Effects reasearch that attempts to understand, explain and predict the impact of MM on individuals and society
ME Types: Cognitive media implants ideas and info in our minds
ME types: Attitudinal media can creat and shape our opinions, beliefs, and values
ME Types: Emotional Media makes us feel things
MET: Physiological media can influence our body systems
MET: Behavioral media triggers actions
MET: MAcro media affecting institutuions rather than individuals
ME Theories: Powerfull Effects media has an immediate direct influence
METh: minimalist effects media has little or no indirect influence
METh: Cumulative Effects media influence is grudual but profound
MTh: Debilitating screen violence leads folk to believe the world is more dangerous than it is
Examples of media effects uses and gratification theory: people choose media that meets theris needs. Survellience: Finding info Socialization: fittin in Diversion: Stimulation
Subject the topic on which the creator chooses to adress
theme dominent idea that is developed and repeated in the text
conflict Ch vs Self, Ch vs Ch, Ch vs Nature and Ch vs Tech
Plot sequence of events
master plot pop culture version of original "Myhts"
Hegemony dominant power structures in society
Ideology set of ideas put forth by the ruling class
symbolism signs that refer to something else
intertextuality the way text refer to other text.
High culture classical music, fine arts etc.
folk/mass culture music, dance, storytelling etc
mass mediated culture 1900's print and eletronic media
pop culture blends high, myth and mass mediated
sub-culture outside the core dominant culture
counter culture oppeses/deffies the dominant culture
three degrees of pop high, middle and low
8 key players of time Homer: Oddyssey Plato: absolute truths Aristotle: Ethos, Pathos, Logos shakespear: Spelling, words of english lang. Miguel Cervantes: Don Quixote, First Publish Alexander Grahm Bell: Telephone Thomas Edison: Pop culture superstar Marcomi: wireless
Ethos credibility
Pathos emotional
logos logical
zeitgeist spirit of the era
1900'2-1949: Z opportuntiy
1900'2-1949: Players Radio: Lee De Forest TV: Philo T Farnsworth Broadcasting: David Sarnoff Movies: William Fox Pop Culture: Al Capone
1950's: Z conformity
1950's: Players Music: Elvis Movies: Marlon Brando TV: Licille Ball Pop Culture: Marilyin Monroe Sports: NY Yankees
Fathers: Traditional, Anti-Father, Doofus, Non-Traditional
Fathers: Traditional 50's, All knowing, Stern, wise
Fathers: Anti-Father 60's/70's, Invisible, Opinionated, Bigoted
Fathers: Doofus 80's/90's, Moron, Fat, Lazy, slobby
Fathers: Non-Traditional 90's/2000's, just plain different
60's: Z conformity to rebellion
60's: key playesr Music: Beatles movies: James Bond TV: Andy Griffith Pop Culture: Elizabeth Taylor Sports: Muhammed Ali
Created by: paisleyswift
 

 



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