a fact is a piece of information that can be proved to be true

Evidence - Statistics

statistics are numbers facts that tell us something about a group of people or set of data

Evidence - Expert evidence

expert evidence includes statements or information from people or organisations considered to be experts on a particular subject

when a writer asks the audience a question, not to gain an answer but to challenge the audience.

using a word or phrase several times

repeating the same letter at the start of the word

discussing the opposing arguement and refuting it

exaggerated statements or claims not meant to be taken literally

using language that appeals to the emotions of the reader. It grabs their attention and pulls at their heartstrings

using words such as us, we, they and them. This can create a sense of inclusivity or exclusivity with the reader.

this includes photographs, drawings, graphs and ect. This can involve the use of colours and brightness to promote the authors main contention

Appeal to sense of justice

belief that we have the right to be treated fairly, often expressed in Australia as giving people a 'fair go'

Appeal to being modern and up to date

this play on people's desire to be part of the in crowd and be aware of trends, to gain popularity and acceptance

Appeal to family values

this argues in favour of traditional family life

portraying an extreme scenario as highly probable in order to evoke an emotional response in the reader

Appeal to hip pocket nerve

persuades the reader to feel concerned for their financial wellbeing, making them feel 'ripped off' or overcharged

exploits people's loyalty to their country by suggesting that their country is under some kind of attak

Appeal to traditional and custom

encourages, at one level, resistance to change, It also focuses retain links with the past and to value history and heritage

Appeal to common sense

argues a claim is obvouisly true based on everyday knowledge

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Term	Definition
Evidence - Facts	a fact is a piece of information that can be proved to be true
Evidence - Statistics	statistics are numbers facts that tell us something about a group of people or set of data
Evidence - Expert evidence	expert evidence includes statements or information from people or organisations considered to be experts on a particular subject
Rhetorical question	when a writer asks the audience a question, not to gain an answer but to challenge the audience.
Repetition	using a word or phrase several times
Alliteration	repeating the same letter at the start of the word
Anecdote	a short, personal story
Rebuttal	discussing the opposing arguement and refuting it
Hyperbole	exaggerated statements or claims not meant to be taken literally
Emotive Language	using language that appeals to the emotions of the reader. It grabs their attention and pulls at their heartstrings
Inclusive Language	using words such as us, we, they and them. This can create a sense of inclusivity or exclusivity with the reader.
Visuals	this includes photographs, drawings, graphs and ect. This can involve the use of colours and brightness to promote the authors main contention
Appeal to sense of justice	belief that we have the right to be treated fairly, often expressed in Australia as giving people a 'fair go'
Appeal to being modern and up to date	this play on people's desire to be part of the in crowd and be aware of trends, to gain popularity and acceptance
Appeal to family values	this argues in favour of traditional family life
Appeal to fear	portraying an extreme scenario as highly probable in order to evoke an emotional response in the reader
Appeal to hip pocket nerve	persuades the reader to feel concerned for their financial wellbeing, making them feel 'ripped off' or overcharged
Appeal to patriotism	exploits people's loyalty to their country by suggesting that their country is under some kind of attak
Appeal to traditional and custom	encourages, at one level, resistance to change, It also focuses retain links with the past and to value history and heritage
Appeal to common sense	argues a claim is obvouisly true based on everyday knowledge

Created by: huhhalam

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