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business

TermDefinition
Fundraising The process of collecting money or donations to support an organization.
Donor A person or organization that gives money or resources to a nonprofit.
Grant Money given by a government or foundation for a specific purpose.
Sponsorship Financial or resource support given in exchange for recognition or promotion.
Social Impact The effect an organization has on society or the community.
Cause Marketing When a business partners with a nonprofit to promote a social cause.
Awareness Campaign Marketing efforts designed to inform the public about an issue.
Production Era A time when businesses focused on producing as much as possible, assuming products would sell.
Sales Era A period when companies emphasized aggressive selling techniques to persuade customers.
Marketing Era When businesses began focusing on customer needs and wants.
Relationship Marketing Strategies focused on building long-term customer relationships
Digital Marketing Promoting products using online platforms and technology.
Mass Marketing Targeting a large audience with one general message.
Networking Building relationships with people for professional or business opportunities.
Elevator Pitch A short, persuasive introduction about yourself or your idea.
Professional Relationship A connection formed in a work or career setting.
Personal Branding How you present yourself and your reputation to others.
Referral A recommendation from one person to another for an opportunity or service.
Follow-Up Contacting someone after a meeting or event to maintain a connection.
Social Capital The value of relationships and connections in achieving success.
Created by: user-1782258
 

 



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